ROI Master
ROI Master helps you calculate and optimize the return on investment for your marketing campaigns directly in WordPress.
Consider an alternative
ROI Master shows warning signs in 2026 — compare the alternatives below before installing. Was last updated 2 years ago, and scores 24/100 on our health check.
- Small user base (<10 active installs)
- Very few reviews so far
- No update in over a year
- Only tested up to WordPress 6.7 (latest is 7.1)
How does it stack up?
Side-by-side on installs, updates, ratings & support
Daily downloads
Download spikes usually follow a new release — each site that auto-updates counts as a download.
Rankings
Where ROI Master stands todayWordPress.org search rankings
Live position in the plugin search, top 100| Keyword | Position |
|---|---|
| analytics | >100 |
| calculator | >100 |
| marketing | >100 |
| roi | #82 |
About ROI Master
From the official readme · v2.7.2Description
ROI Master helps marketers, business owners, and digital agencies to calculate the Return on Investment (ROI) of their marketing campaigns. By inputting a few key metrics (Investment, Revenue, CAC, LTV, Leads, etc.), the plugin instantly computes the ROI percentage and provides an evaluation message. You can also download a customized PDF report, complete with your branding.
Features include:
Calculate your ROI percentage based on revenue and investment.
Easy-to-use interface with clean form inputs.
Helpful evaluation messages (e.g., if ROI is low, decent, or excellent).
Downloadable PDF report with your branding/logo.
Integrates seamlessly into the WordPress Admin Menu.
Fully compliant with WordPress plugin development standards.
Built and maintained by Kredo Marketing, ROI Master aims to simplify your ROI tracking without leaving your WordPress dashboard.
ROI Master is developed by Kredo Marketing. For support or customization requests, please visit our website or open a ticket through our preferred support channels.
Installation
Upload the Plugin FilesUpload the entire roi-master folder to the /wp-content/plugins/ directory, or install the plugin directly through your WordPress “Plugins > Add New” screen by uploading the ZIP file.
Activate the PluginIn the WordPress “Plugins” menu, locate ROI Master and click on “Activate.”
Access the ROI Master PageOnce activated, you will find a new “ROI Master” item in your WordPress admin sidebar. Click on it to access the ROI calculator.
Start CalculatingFill in the required fields (Investment, Revenue, CAC, LTV, Leads, etc.), click on Calculate ROI, and view your results instantly.
Download the PDF ReportClick the “Download PDF Report” button to save your ROI calculations in a neat, branded PDF.
Changelog
Ensure you update to this version for improved script handling and compatibility. No data loss or further changes are required.
2.7.2
Fixed incorrect function prefixes.
Properly enqueued scripts using wp_enqueue_script().
Removed redundant parameters from the readme file.
Ensured compatibility with WordPress 6.7.
2.7
Initial stable release.
Added PDF download functionality via jsPDF.
Implemented i18n for easier translation.
Enhanced security with ABSPATH check and escaping best practices.
For developers
Is this your plugin? Show off the numbers.
Add a live badge to your site, docs or GitHub README. It updates on its own — no account needed.
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FAQ
ROI Master: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 13, 2026
Is ROI Master free?
Yes. ROI Master is free to download and use from the official WordPress.org plugin directory.
Is ROI Master safe to use in 2026?
ROI Master shows warning signs in 2026 — compare the alternatives below before installing. Was last updated 2 years ago, and scores 24/100 on our health check.
How many websites use ROI Master?
ROI Master is active on <10 WordPress websites and has been downloaded 746 times since it launched in February 2025. It was downloaded 39 times in the last 30 days.
Does ROI Master work with WordPress 7.1?
ROI Master is officially tested up to WordPress 6.7.10, while the latest release is 7.1.3. It may still work, but try it on a staging site first.
What PHP version does ROI Master need?
ROI Master requires PHP 7.2 or higher. Most hosts run PHP 8.x today, so it works on any modern WordPress hosting.
When was ROI Master last updated?
The latest version, 2.7.2, was released on February 26, 2025 (2 years ago).
Who makes ROI Master?
ROI Master is developed and maintained by Kredo Marketing.
What are the best alternatives to ROI Master?
The most popular alternatives to ROI Master are Site Kit by Google (5M+ installs), MonsterInsights (2M+ installs) and WP Statistics (500K+ installs).
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