Wp Tracking Codes
Add Google Tag Manager, GA4, Google Ads Remarketing, Facebook Pixel and Google Merchant Reviews codes to your site — no code editing required.
Solid choice
Wp Tracking Codes is a solid plugin choice in 2026, with a few things worth checking first. It runs on 900+ sites, is rated 5/5 and was last updated 2 months ago, and scores 68/100 on our health check.
- Small user base (900+ active installs)
- Very few reviews so far
How does it stack up?
Side-by-side on installs, updates, ratings & support
Daily downloads
Download spikes usually follow a new release — each site that auto-updates counts as a download.
Rankings
Where Wp Tracking Codes stands todayWordPress.org search rankings
Live position in the plugin search, top 100| Keyword | Position |
|---|---|
| Facebook Pixel | #34 |
| ga4 | #28 |
| google ads | #90 |
| google tag manager | #90 |
| woocommerce | >100 |
Version adoption
Share of active sites per release.
Rating breakdown
★★★★★★★★★★ 5 from 4 reviews
About Wp Tracking Codes
From the official readme · v1.10.0Description
WP Tracking Codes lets you add the main tracking and advertising codes to your WordPress site from a single settings screen — no theme editing, no separate plugin for each platform.
Features
- Google Tag Manager — container code in
<head>and after<body> - Google Analytics 4 — global site tag (gtag.js)
- Google Ads Remarketing — global site tag for remarketing/conversion tracking
- Facebook Pixel — base pixel code, including the noscript fallback
- Google Merchant Customer Reviews (WooCommerce) — opt-in survey on the order confirmation page
What this plugin does not do
WP Tracking Codes only inserts the base tracking snippets above — it does not push ecommerce events or a dataLayer (add to cart, purchase, etc.) to GTM/GA4. For ecommerce event tracking on WooCommerce, check out Datalayer for WooCommerce, a dedicated plugin from the same developer.
Requirements
Works on any WordPress site. WooCommerce is only required for the Google Merchant Customer Reviews feature.
Installation
- Upload the plugin files to the
/wp-content/plugins/wp-tracking-codesdirectory, or install the plugin through the WordPress plugins screen directly. - Activate the plugin through the ‘Plugins’ screen in WordPress.
- Go to Settings → WP Tracking Codes and paste in your tracking IDs.
Frequently asked questions
Does this plugin track WooCommerce events (add to cart, purchase, etc.)?
No. WP Tracking Codes only inserts the base/global tracking codes for each platform. For ecommerce event tracking (dataLayer, GA4/GTM enhanced ecommerce), use Datalayer for WooCommerce.
Do I need WooCommerce to use this plugin?
No. Google Tag Manager, GA4, Google Ads Remarketing and Facebook Pixel work on any WordPress site. WooCommerce is only required for the Google Merchant Customer Reviews feature.
What is needed to use this plugin?
WordPress 5.2 or higher and PHP 7.4 or higher.
What is the plugin license?
This plugin is released under a GPL license.
Changelog
Removes the legacy DataLayer Google Tag Manager feature (old Universal Analytics format, discontinued). If you use it for ecommerce event tracking, switch to Datalayer for WooCommerce.
1.10.0 – 2026-07-29
- Remove: DataLayer Google Tag Manager for WooCommerce (legacy Universal Analytics “Standard Ecommerce” format, discontinued since UA sunset).
- Cleanup: Removed unused code left over from previous versions.
- Support: Support -> WP 7.0, WC 10.9.0
1.9.3 – 2024-10-29
- Support: Support -> WP 6.6.2 WC 9.9.3
1.9.2 – 2024-03-27
- Support: Support -> WP 6.4.3 WC 8.7.0
1.9.1 – 2024-03-27
- Update: Contributors and short description
1.9.0 – 2024-03-27
- Fix: PHP deprecated function options page
- Support: Support -> WP 6.4.3 WC 8.7.0
1.8.0 – 2023-11-07
- New: Google Analytics 4 global tag
- New: Google ADS global tag
- Update: Remove Google Analytics UA support
- Update: HPOS and Checkout Blocks compatibility
- Support: Support -> WP 6.3 WC 8.0.3
Screenshots
For developers
Is this your plugin? Show off the numbers.
Add a live badge to your site, docs or GitHub README. It updates on its own — no account needed.
Best Wp Tracking Codes alternatives
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FAQ
Wp Tracking Codes: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Sep 27, 2026
Is Wp Tracking Codes free?
Yes. Wp Tracking Codes is free to download and use from the official WordPress.org plugin directory.
Is Wp Tracking Codes safe to use in 2026?
Wp Tracking Codes is a solid plugin choice in 2026, with a few things worth checking first. It runs on 900+ sites, is rated 5/5 and was last updated 2 months ago, and scores 68/100 on our health check.
How many websites use Wp Tracking Codes?
Wp Tracking Codes is active on 900+ WordPress websites and has been downloaded 30,486 times since it launched in July 2016. It was downloaded 444 times in the last 30 days.
Does Wp Tracking Codes work with WordPress 7.1?
Wp Tracking Codes is officially tested up to WordPress 7.0.6, while the latest release is 7.1.2. It may still work, but try it on a staging site first.
What PHP version does Wp Tracking Codes need?
Wp Tracking Codes requires PHP 7.4 or higher. Most hosts run PHP 8.x today, so it works on any modern WordPress hosting.
When was Wp Tracking Codes last updated?
The latest version, 1.10.0, was released on July 30, 2026 (2 months ago).
Who makes Wp Tracking Codes?
Wp Tracking Codes is developed and maintained by Heitor_tito.
What are the best alternatives to Wp Tracking Codes?
The most popular alternatives to Wp Tracking Codes are Insert Headers And Footers (300K+ installs), Pixel Manager for WooCommer… (40K+ installs) and Pixel Cat (40K+ installs).
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