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Simple Tag Manager icon
Possibly abandoned Tested up to 4.8.0

Simple Tag Manager

Simple Tag Manager is a simple plugin created in order to easily install Google Tag Manager and Google Analytics in your WordPress website. Just copy and paste the property code or the tracking ID and … it’s done!

Active installs10+10+ tier
Downloads · 30d157▲ +4% vs prev. 30d
Rating—0 reviews
Health score23/100At risk
All-time downloads9.5KSince Nov 2016
Support resolved—No recent threads
RequiresWP 4.0PHP any
Downloads · 7d35• 0% week over week
Our verdict

Consider an alternative

Simple Tag Manager shows warning signs in 2026 — compare the alternatives below before installing. It runs on 10+ sites and was last updated 9 years ago, and scores 23/100 on our health check.

  • Small user base (10+ active installs)
  • Very few reviews so far
  • No update in 9 years
  • Only tested up to WordPress 4.8 (latest is 7.1)

How does it stack up?

Side-by-side on installs, updates, ratings & support

Daily downloads

257Jul 19Sep 1Oct 16
Yesterday4
Daily average (1y)4
Peak day10Sep 10, 2026
Last 12 months1.5K

Download spikes usually follow a new release — each site that auto-updates counts as a download.

Rankings

Where Simple Tag Manager stands today

WordPress.org search rankings

Live position in the plugin search, top 100
KeywordPositionCompeting pluginsCategory
google >100 10,000 Best google plugins →
install >100 10,000 Best install plugins →
manager >100 7,057 Best manager plugins →
setup >100 10,000 Best setup plugins →
tag >100 10,000 Best tag plugins →

Version adoption

Share of active sites per release.

  • 1.2100.0%

About Simple Tag Manager

From the official readme · v1.2

Description

Simple Tag Manager is a simple plugin created in order to easily install Google Tag Manager and Google Analytics in your WordPress website.
Just copy and paste the property code or the tracking ID and … it’s done!

Installation

Installing this plugin is very simple:

  1. Upload the plugin files to the /wp-content/plugins/ directory, or install the plugin through the WordPress plugins screen directly.
  2. Activate the plugin through the ‘Plugins’ screen in WordPress
  3. Use the Settings->Simple Tag Manager screen to configure the plugin

Changelog

1.2

  • Added support to automatic tracking code

1.1

  • Using Bootstrap to style the settings page
  • Added support to translations
  • Added support for Google Analytics and Custom Codes

1.0

  • The first version of Simple Tag Manager

Full changelog on WordPress.org →

For developers

Is this your plugin? Show off the numbers.

Add a live badge to your site, docs or GitHub README. It updates on its own — no account needed.

Active installs badge Rating badge Health score badge

Best Simple Tag Manager alternatives

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Alternatives
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3 GA Google Analytics – Connect Google Analytics to WordPress GA Google Analytics – Connect Google Analytics to WordPress Adds Google Analytics tracking code to your WordPress site. Supports many tracking features. by Jeff Starr 400K+ ★★★★★★★★★★ 4.9 (158) 2 months ago 89
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FAQ

Simple Tag Manager: quick answers

Straight answers, pulled from live WordPress.org data.

Live data from WordPress.org · checked Oct 17, 2026

Is Simple Tag Manager free?

Yes. Simple Tag Manager is free to download and use from the official WordPress.org plugin directory.

Is Simple Tag Manager safe to use in 2026?

Simple Tag Manager shows warning signs in 2026 — compare the alternatives below before installing. It runs on 10+ sites and was last updated 9 years ago, and scores 23/100 on our health check.

How many websites use Simple Tag Manager?

Simple Tag Manager is active on 10+ WordPress websites and has been downloaded 9,455 times since it launched in November 2016. It was downloaded 157 times in the last 30 days.

Does Simple Tag Manager work with WordPress 7.1?

Simple Tag Manager is officially tested up to WordPress 4.8.0, while the latest release is 7.1.3. It may still work, but try it on a staging site first.

When was Simple Tag Manager last updated?

The latest version, 1.2, was released on July 18, 2017 (9 years ago).

Who makes Simple Tag Manager?

Simple Tag Manager is developed and maintained by Daniel Sedmak.

What are the best alternatives to Simple Tag Manager?

The most popular alternatives to Simple Tag Manager are Site Kit by Google (5M+ installs), Google for WooCommerce (800K+ installs) and GA Google Analytics (400K+ installs).

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