Ensighten
Includes the Ensighten Bootstrap.js and data layer onto your website.
Consider an alternative
Ensighten shows warning signs in 2026 — compare the alternatives below before installing. It runs on 10+ sites and was last updated 10 years ago, and scores 23/100 on our health check.
- Small user base (10+ active installs)
- Very few reviews so far
- No update in 9 years
- Only tested up to WordPress 4.7 (latest is 7.1)
How does it stack up?
Side-by-side on installs, updates, ratings & support
Daily downloads
Download spikes usually follow a new release — each site that auto-updates counts as a download.
Rankings
Where Ensighten stands todayWordPress.org search rankings
Live position in the plugin search, top 100| Keyword | Position |
|---|---|
| analytics | >100 |
| data layer | >100 |
| data object | >100 |
| ensighten | #2 |
| tms | #76 |
Version adoption
Share of active sites per release.
About Ensighten
From the official readme · v1.0.1Description
Features
Includes the Ensighten Tag Management System on your website with the click of a button.
Optionally enable or disable a data layer to have immediate access to commonly desired information, including:
- Post name
- Post categories
- Post tags
- Search result information
- Site description
- Site name
- Visitor information
About Ensighten
Ensighten enables global brands to simplify the management of their data and technology investments so they can orchestrate smarter interactions across touch points. Ensighten offers the industry’s leading enterprise tag management system, featuring patented mobile capabilities, and a powerful, omni-channel data collection service than bridges customer behavior information from web, mobile, digital advertising, Internet of Things (IoT) and offline sources.
Using Ensighten, organizations can accelerate marketing deployments, increase time to revenue, and create holistic, first-party customer profiles that can be used to fuel site personalization, attribution, analytics and other mission-critical use cases. Ensighten’s platform delivers industry best privacy and security safeguards, unparalleled scale and performance, and more than 1,100 turnkey vendor tag integrations. Select customers include CDW, Debenham’s, Hearst Corp., The Home Depot, Microsoft, State Farm, United Airlines, and T-Mobile.
Ensighten is headquartered in San Jose with offices in London, Sydney and San Diego.
Installation
Simple Installation:
- Install from the WordPress Plugin Directory or upload the files to the
/wp-content/plugins/ensightendirectory. - Activate Ensighten from the Plugins screen in Admin interface.
- Click the “Settings” link that appears under the Ensighten Plugin to begin configuration.
- From the Basic Settings tab enter your Account Id.
- Save your changes to enable Ensighten on your WordPress site.
Optional Space Configuration:
1. Use the Settings->Ensighten Settings screen to add a Space Id.
1. Enter a Space Id (typically dev, stage, or prod).
1. Save your changes to update the space on your website.
Optional Data Layer Configuration:
1. Use the Settings->Ensighten Settings screen to add a Space Id.
1. Click the Data Layer Settings tab.
1. Toggle data layer sets on or off
1. Save your changes to add or remove data from your data layer.
Changelog
Upgrading will move the data layer and Bootstrap.js installation to the highest point possible in the head, without editing your templates.
1.0.1
- Updated where the Bootstrap.js and data layer are added to the head.
1.0
- Initial Release
Screenshots
For developers
Is this your plugin? Show off the numbers.
Add a live badge to your site, docs or GitHub README. It updates on its own — no account needed.
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FAQ
Ensighten: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 4, 2026
Is Ensighten free?
Yes. Ensighten is free to download and use from the official WordPress.org plugin directory.
Is Ensighten safe to use in 2026?
Ensighten shows warning signs in 2026 — compare the alternatives below before installing. It runs on 10+ sites and was last updated 10 years ago, and scores 23/100 on our health check.
How many websites use Ensighten?
Ensighten is active on 10+ WordPress websites and has been downloaded 1,907 times since it launched in October 2016. It was downloaded 43 times in the last 30 days.
Does Ensighten work with WordPress 7.1?
Ensighten is officially tested up to WordPress 4.7.37, while the latest release is 7.1.2. It may still work, but try it on a staging site first.
When was Ensighten last updated?
The latest version, 1.0.1, was released on November 1, 2016 (10 years ago).
Who makes Ensighten?
Ensighten is developed and maintained by ensighten.
What are the best alternatives to Ensighten?
The most popular alternatives to Ensighten are Site Kit by Google (5M+ installs), MonsterInsights (2M+ installs) and WP Statistics (600K+ installs).
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