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URLsLab icon
Maintained Tested up to 6.7.9

URLsLab

Boost SEO and performance with minimal effort.

Active installs30+10+ tier
Downloads · 30d518▲ +89.7% vs prev. 30d
Rating5/52 reviews
Health score40/100At risk
All-time downloads5.9KSince Oct 2023
Support resolved—No recent threads
RequiresWP 6.0PHP 8.1+
Downloads · 7d135▲ +0.7% week over week
Our verdict

Consider an alternative

URLsLab shows warning signs in 2026 — compare the alternatives below before installing. It runs on 30+ sites, is rated 5/5 and was last updated 7 months ago, and scores 40/100 on our health check.

  • Momentum — downloads up 89.7% vs the previous 30 days
  • Small user base (30+ active installs)
  • Very few reviews so far
  • Only tested up to WordPress 6.7 (latest is 7.1)
  • Needs PHP 8.1 or newer

How does it stack up?

Side-by-side on installs, updates, ratings & support

Daily downloads

122436Jul 1Aug 14Sep 28
Yesterday8
Daily average (1y)5
Peak day53Feb 27, 2026
Last 12 months1.8K

Download spikes usually follow a new release — each site that auto-updates counts as a download.

Rankings

Where URLsLab stands today

WordPress.org search rankings

Live position in the plugin search, top 100
KeywordPositionCompeting pluginsCategory
AI >100 6,458 Best AI plugins →
cache >100 8,604 Best cache plugins →
gpt >100 796 Best gpt plugins →
performance >100 10,000 Best performance plugins →
seo >100 8,254 Best seo plugins →

Version adoption

Share of active sites per release.

  • 2.132100.0%

Rating breakdown

★★★★★★★★★★ 5 from 2 reviews

  • 5★100.0%
  • 4★0.00%
  • 3★0.00%
  • 2★0.00%
  • 1★0.00%

About URLsLab

From the official readme · v2.132.6

Description

SEO. PERFORMANCE. AI. IN SCALE.
We noticed many features were missing in WordPress, so we created a plugin to optimize our websites, LiveAgent and PostAffiliatePro. Since it worked well for us, we decided to share it with the world.

The plugin helps us with:

SEO
– Internal Link Building in Scale
– Link Exchange – scheduling links from your website to your partners
– Backlink Monitoring – monitoring backlinks from partners to your website
– AI-Generated Meta Descriptions and Titles
– AI-Generated Summarized Link Titles
– Related Articles – Content Cluster Mapping with AI
– FAQs – Answering ‘People Also Ask’ Questions through AI-Generated Responses Based on Your Website Content

SERP
– Monitoring Positions for Thousands of Queries
– Comparing Content Gap Between Your Page and Competitors

CONTENT
– AI-Generated Content in Scale
– Complex Rule-Based HTML Injections
– Large Scale Search and Replace with Complex Rules

CACHING
– Complex Rules for Cache Control Headers
– Page Caching
– Browser Page Preloading
– Domain behind the CDN (CloudFront Support)

SECURITY
– Setup CSP Headers
– Basic protection against XSS attacks
– Basic protection against DDOS attacks

OPTIMIZATION
– Web Vitals Monitoring – measure real user web vitals data with one click
– Automatic Hiding of 404 Error Links and Missing Images
– Lazy Loading of Images, Videos and HTML Content
– CSS Optimization
– JS Optimization
– Image Optimization
– Database Optimization

OFFLOADING
– Media Files Offloading with Multi-Server Environments Support

REDIRECTS
– Automatic Redirects with Advanced Rules

MONITORING
– Broken Links and 404 Errors with AI-Generated Redirects
– Internal and External Links Map
– Page Screenshot Capturing with Pixel-to-Pixel Comparison of Changes

HOW IT WORKS

All modifications to your website are made on the fly. We don’t modify your original content in the database or on the disk. In case something goes wrong and you turn off some features of the plugin or the entire plugin, your website will revert back to its original state.

We developed a plugin with a focus on performance and speed. HTML modifications are dependent on HTML DOM parsing. The process works in the following way:
– A visitor requests a page
– WordPress and your other plugins generate the page
– URLsLab catches the HTML output and parses it into a DOM representation
– All URLsLab plugin modules make modifications in the DOM objects in memory for optimal performance
– Once everything is modified, we regenerate the page to HTML and output it to the visitor

The process is efficient from a speed standpoint, but it has one drawback. If your HTML is not valid, we can’t parse it and make the modifications. In the worst case, the page will be corrupted, as the HTML parser will not be able to reconstruct your page in the same way with original HTML errors. To avoid problems, simply ensure all your HTML templates generate valid HTML.

SUPPORT

Please let us know on the GitHub if you discover any issues or incompatibilities with other plugins.
If you need any help, you can use the plugin’s support forum here on wordpress.org.

PRICING

  • The plugin is free to install and try.
  • Most of the features are free forever.
  • Some plugin modules require paid API calls (AI Content, SERP Queries Monitoring, etc.).
  • Visit our website for more details about paid features.

Installation

Minimum Requirements

  • WordPress 6.0 or greater
  • PHP version 8.1 or greater
  • MySQL version 5.7 or greater

We recommend your host supports:

  • PHP version 8.1 or greater
  • MySQL version 5.7 or greater
  • WordPress Memory limit of 128 MB or greater (256 MB or higher is preferred)

Installation

MANUAL INSTALLATION

To manually install the URLsLab plugin, you’ll need to download it and upload it to your web server using your preferred FTP application. For detailed instructions on this process, check the WordPress codex here.

UPDATING

While automatic updates typically function without any issues, we recommend creating a backup of your site to ensure data safety.

Frequently asked questions

How can I update the WordPress plugin?

To update your WordPress plugin, navigate to your WordPress dashboard and click on “Plugins” in the left-hand menu. If an update is available, you will see a notification under the plugin name. Click on the “Update Now” link and the plugin will automatically update to the latest version. Make sure to backup your website before updating plugins to avoid any potential issues.

How can I report a bug in the plugin?

To report a bug in the plugin, you can create a new issue in the plugin’s GitHub repository. Provide as much information as possible about the issue you’re experiencing, including the plugin version, WordPress version, and any error messages you’ve encountered. This will help the developer diagnose and fix the issue more quickly.

Where can I request a new feature for the plugin?

To request a new feature for the plugin, you can submit a new issue in the plugin’s GitHub repository, detailing the feature you’d like to see implemented and why you believe it would be beneficial to the plugin’s functionality. The plugin developers will review your request and determine if it’s something they can add to their development roadmap.

Will the plugin work with my WordPress theme?

Most WordPress plugins are designed to work with any theme. However, compatibility issues can sometimes occur due to differences in coding and design. To ensure the plugin works with your theme, check the plugin’s documentation for any known compatibility issues. If you’re unsure, you can also reach out to the plugin developer or your theme’s support team for guidance.

My site is broken after activating or updating the plugin. What should I do?

If your website breaks after activating or updating a plugin, first deactivate the plugin to see if it resolves the issue. If your site is still broken, you may need to restore a backup of your website from before the plugin was activated or updated. Once you’ve restored your site, contact the plugin developer and provide details about the issue so they can investigate and resolve the problem. In the meantime, you may want to look for an alternative plugin with similar functionality.

Changelog

2.132.6 – 2026-02-27

  • Fix connection to FlowHunt API

2.132.5 – 2026-02-26

  • Fix connection to FlowHunt API

2.132.4 – 2026-02-26

  • Fix connection to FlowHunt API

2.132.3 – 2025-11-14

  • Updated dependencies for improved security and performance
  • Fixed PHP warnings
  • Updated GitHub Actions workflows (actions/setup-node, actions/upload-artifact, actions/checkout)
  • Updated AWS SDK PHP package
  • Updated npm dependencies (sass, webpack, vite, babel packages, and more)
  • Updated composer dependencies (php-css-parser, geoip2, wpcs)
  • Various under-the-hood improvements for stability

2.132.0 – 2025-4-28

  • Remove AVIF file generating – it was not used by customers

2.130.25 – 2025-4-24

  • Delete all should delete also file contents

Full changelog on WordPress.org →

Screenshots

Queries - SEO Insights
Queries - SEO Insights
Content Gap - SEO Insights
Content Gap - SEO Insights
URL Monitoring
URL Monitoring
AI Content
AI Content
Link Building
Link Building

For developers

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FAQ

URLsLab: quick answers

Straight answers, pulled from live WordPress.org data.

Live data from WordPress.org · checked Sep 29, 2026

Is URLsLab free?

Yes. URLsLab is free to download and use from the official WordPress.org plugin directory.

Is URLsLab safe to use in 2026?

URLsLab shows warning signs in 2026 — compare the alternatives below before installing. It runs on 30+ sites, is rated 5/5 and was last updated 7 months ago, and scores 40/100 on our health check.

How many websites use URLsLab?

URLsLab is active on 30+ WordPress websites and has been downloaded 5,930 times since it launched in October 2023. It was downloaded 518 times in the last 30 days.

Does URLsLab work with WordPress 7.1?

URLsLab is officially tested up to WordPress 6.7.9, while the latest release is 7.1.2. It may still work, but try it on a staging site first.

What PHP version does URLsLab need?

URLsLab requires PHP 8.1 or higher. Most hosts run PHP 8.x today, so it works on any modern WordPress hosting.

When was URLsLab last updated?

The latest version, 2.132.6, was released on February 27, 2026 (7 months ago).

Who makes URLsLab?

URLsLab is developed and maintained by URLsLab.

What are the best alternatives to URLsLab?

The most popular alternatives to URLsLab are Elementor Website Builder (10M+ installs), All in One SEO (2M+ installs) and AI Agent by SiteGround (1M+ installs).

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