Simple Analytics Tag
Simple Analytics Tag helps you get up and running quick. This plugin has a non-intrusive interface and fits very well within the WordPress Settings menu. Just paste in the ID from Google Tagmanager or Google Analytics…
Consider an alternative
Simple Analytics Tag shows warning signs in 2026 — compare the alternatives below before installing. It runs on 40+ sites and was last updated 6 years ago, and scores 24/100 on our health check.
- Small user base (40+ active installs)
- Very few reviews so far
- No update in 5 years
- Only tested up to WordPress 5.5 (latest is 7.1)
How does it stack up?
Side-by-side on installs, updates, ratings & support
Daily downloads
Download spikes usually follow a new release — each site that auto-updates counts as a download.
Rankings
Where Simple Analytics Tag stands todayWordPress.org search rankings
Live position in the plugin search, top 100| Keyword | Position |
|---|---|
| google analytics | >100 |
| google ID | >100 |
| google tagmanager | #8 |
| gtm | >100 |
| UA | >100 |
Version adoption
Share of active sites per release.
About Simple Analytics Tag
From the official readme · v1.4.1Description
Simple Analytics Tag helps you get up and running quick.
This plugin has a non-intrusive interface and fits very well within the WordPress Settings menu.
Just paste in the ID from Google Tagmanager or Google Analytics and you are good to go.
For older themes that don’t support the hook right after the body tag there is a function available you can throw in to make it work. Easy!
Simple Analytics Tag contains the following features:
- Google Tagmanager Code
- Google Analytics Code
- Just paste in the ID and save!
- For older themes there is a custom hook
- Simple and clean admin menu page
Note that there are themes that don’t have the ‘wp_body_open();’ hook below the body tag
For these older themes there is the option to put the second half of the Google Tagmanager code in the footer. This is not optimal but still works. If you have a custom theme you can add the hook below the body yourself or request an update on your theme at the shop that created it. Eitherway this plugin will work on the themes that have or do not have the hook. You will have to look in the source code if both Google Tagmanager code blocks are loaded.
DIY
For the DIY people there is an custom function you can use to paste the code in place.
Installation
- Upload the unpacked folder to the “/wp-content/plugins/” directory.
- Activate the plugin through the “Plugins” menu in WordPress.
- Go to the settings menu and click on the Analytics Tag item.
- Add the GTM or UA code and submit. It should work!
Changelog
1.4.1
- Big code overhaul, refactored a lot
- Small interface changes to make it cleaner and more WordPressy
- Small bug fixes here and there
1.3.2
- Branding update
- Precautionary extra sanitisation
1.3.1
- Branding update
- Readyme update
- Tested in 5.4
1.3
- Branding update
1.2
- Made compatible with WordPress 5.3
1.1
- Gui fixes
Screenshots
For developers
Is this your plugin? Show off the numbers.
Add a live badge to your site, docs or GitHub README. It updates on its own — no account needed.
Best Simple Analytics Tag alternatives
All google analytics plugins →
FAQ
Simple Analytics Tag: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 4, 2026
Is Simple Analytics Tag free?
Yes. Simple Analytics Tag is free to download and use from the official WordPress.org plugin directory.
Is Simple Analytics Tag safe to use in 2026?
Simple Analytics Tag shows warning signs in 2026 — compare the alternatives below before installing. It runs on 40+ sites and was last updated 6 years ago, and scores 24/100 on our health check.
How many websites use Simple Analytics Tag?
Simple Analytics Tag is active on 40+ WordPress websites and has been downloaded 2,148 times since it launched in October 2019. It was downloaded 68 times in the last 30 days.
Does Simple Analytics Tag work with WordPress 7.1?
Simple Analytics Tag is officially tested up to WordPress 5.5.22, while the latest release is 7.1.2. It may still work, but try it on a staging site first.
When was Simple Analytics Tag last updated?
The latest version, 1.4.1, was released on October 6, 2020 (6 years ago).
Who makes Simple Analytics Tag?
Simple Analytics Tag is developed and maintained by Rik.
What are the best alternatives to Simple Analytics Tag?
The most popular alternatives to Simple Analytics Tag are MonsterInsights (2M+ installs), GTM4WP (700K+ installs) and WP Statistics (600K+ installs).
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