Meta Pixel Event Tracker for WooCommerce
Adds customizable Meta Pixel event tracking support to WooCommerce.
Solid choice
Meta Pixel Event Tracker for Wo… is a solid plugin choice in 2026, with a few things worth checking first. It runs on 60+ sites and was last updated 1 month ago, and scores 64/100 on our health check.
- Tested with the latest WordPress (7.1)
- Small user base (60+ active installs)
- Very few reviews so far
How does it stack up?
Side-by-side on installs, updates, ratings & supportDaily downloads
Download spikes usually follow a new release — each site that auto-updates counts as a download.
Rankings
Where Meta Pixel Event Tracker fo… stands todayWordPress.org search rankings
Live position in the plugin search, top 100| Keyword | Position |
|---|---|
| ecommerce tracking | >100 |
| event tracking | >100 |
| Facebook Pixel | #61 |
| Meta Pixel | #21 |
| woocommerce | >100 |
Version adoption
Share of active sites per release.
About Meta Pixel Event Tracker for WooCommerce
From the official readme · v1.0.4Description
Meta Pixel Event Tracker for WooCommerce enables you to track key eCommerce events directly in your Meta (Facebook) Ads account, giving you better insights into your customers’ shopping behavior.
It allows you to selectively enable or disable event tracking for various WooCommerce pages and actions.
Features:
* Track ViewContent, AddToCart, InitiateCheckout, and Purchase events.
* Separate enable/disable controls for each page type (Shop, Product, Cart, Checkout, Categories).
* Supports WooCommerce default pages and custom shop/category pages.
* Inline JavaScript injection for faster execution.
* Lightweight and optimized for performance.
Common Use Cases:
* Optimize Meta Ads campaigns by tracking accurate WooCommerce events.
* Create retargeting audiences based on shopper behavior.
* Measure conversion performance for each product category.
Sources
This plugin uses the following third-party libraries:
– FB Events (https://connect.facebook.net/en_US/fbevents.js)
External services
This plugin connects to the Facebook Pixel service in order to provide website analytics and conversion tracking.
It loads the Facebook Pixel script from the following domain:
https://connect.facebook.net/en_US/fbevents.js
When enabled, this service may collect user data as described in Facebook’s terms and privacy policy.
– Terms of Service: https://www.facebook.com/legal/terms
– Privacy Policy: https://www.facebook.com/about/privacy
Installation
- Upload the plugin files to the
/wp-content/plugins/meta-pixel-event-tracker-for-woocommercedirectory, or install the plugin through the WordPress plugins screen directly. - Activate the plugin through the ‘Plugins’ screen in WordPress.
- Go to Settings → Meta Pixel Tracker to configure your settings.
- Enable event tracking for the pages you want (Shop, Cart, Checkout, etc.).
- Save changes — events will now be tracked automatically.
Frequently asked questions
Does this plugin work with WooCommerce custom shop pages?
Yes. As long as WooCommerce’s core functions detect the page type, tracking will work.
Do I need a Meta Pixel ID?
Yes. You must set up your Meta Pixel in your Meta Business Manager and add your Pixel ID in the plugin settings.
Can I disable tracking on certain pages?
Yes. The plugin has toggle switches in the settings to enable or disable event tracking for specific WooCommerce pages.
Will this plugin slow down my site?
No. The plugin loads minimal inline JavaScript and only runs on WooCommerce-related pages.
Changelog
Added "Other Popular Plugins" section with a modern three-card layout. Improved admin UI spacing and consistency. Minor CSS and accessibility refinements.
1.0.4
- Updated compatibility information for WordPress 7.1
1.0.3
- Updated compatibility information for WordPress 7.0.
1.0.2
- Added “Other Popular Plugins” section with a modern three-card layout.
- Improved admin UI spacing and consistency.
- Minor CSS and accessibility refinements.
1.0.1
- Fix: Improved compatibility with WordPress 6.9
1.0.0
- Initial release.
- Added settings page to toggle event tracking for Shop, Category, Product, Cart, and Checkout pages.
- Implemented inline JavaScript for faster execution.
- Added support for Meta Pixel standard events: ViewContent, AddToCart, InitiateCheckout, Purchase.
For developers
Is this your plugin? Show off the numbers.
Add a live badge to your site, docs or GitHub README. It updates on its own — no account needed.
Best Meta Pixel Event Tracker for… alternatives
All ecommerce tracking plugins →FAQ
Meta Pixel Event Tracker for WooCom…: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 5, 2026
Is Meta Pixel Event Tracker for Wo… free?
Yes. Meta Pixel Event Tracker for Wo… is free to download and use from the official WordPress.org plugin directory.
Is Meta Pixel Event Tracker for Wo… safe to use in 2026?
Meta Pixel Event Tracker for Wo… is a solid plugin choice in 2026, with a few things worth checking first. It runs on 60+ sites and was last updated 1 month ago, and scores 64/100 on our health check.
How many websites use Meta Pixel Event Tracker for Wo…?
Meta Pixel Event Tracker for Wo… is active on 60+ WordPress websites and has been downloaded 1,246 times since it launched in August 2025. It was downloaded 155 times in the last 30 days.
Does Meta Pixel Event Tracker for Wo… work with WordPress 7.1?
Yes. The developer has tested Meta Pixel Event Tracker for Wo… up to WordPress 7.1.2, the latest release. It requires WordPress 5.2 or newer.
What PHP version does Meta Pixel Event Tracker for Wo… need?
Meta Pixel Event Tracker for Wo… requires PHP 7.4 or higher. Most hosts run PHP 8.x today, so it works on any modern WordPress hosting.
When was Meta Pixel Event Tracker for Wo… last updated?
The latest version, 1.0.4, was released on August 25, 2026 (1 month ago).
Who makes Meta Pixel Event Tracker for Wo…?
Meta Pixel Event Tracker for Wo… is developed and maintained by Harpalsinh Parmar.
What are the best alternatives to Meta Pixel Event Tracker for Wo…?
The most popular alternatives to Meta Pixel Event Tracker for Wo… are ArrayCodes Datalayer for Wo… (700+ installs), GIA (40+ installs) and Metrion (40+ installs).
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