Callcap Webmatch
“Webmatch” is a call-tracking feature provided by Callcap that associates phone calls with specific pageviews to bridge the gap between advertising campaigns and incoming phone calls.
Consider an alternative
Callcap Webmatch shows warning signs in 2026 — compare the alternatives below before installing. It runs on 10+ sites, is rated 3.7/5 and was last updated 9 years ago, and scores 26/100 on our health check.
- Small user base (10+ active installs)
- Very few reviews so far
- No update in 9 years
- Only tested up to WordPress 4.9 (latest is 7.1)
How does it stack up?
Side-by-side on installs, updates, ratings & support
Daily downloads
Download spikes usually follow a new release — each site that auto-updates counts as a download.
Rankings
Where Callcap Webmatch stands todayWordPress.org search rankings
Live position in the plugin search, top 100| Keyword | Position |
|---|---|
| call tracking | >100 |
| phone numbers | >100 |
| phone tracking | >100 |
Version adoption
Share of active sites per release.
Rating breakdown
★★★★★★★★★★ 3.7 from 3 reviews
About Callcap Webmatch
From the official readme · v1.6.5Description
“Webmatch” is a call-tracking feature provided by Callcap that associates phone calls with specific pageviews to bridge the gap between advertising campaigns and incoming phone calls.
Webmatch allows a company to bridge the gap between basic web analytics and direct sales via phone calls. If a call leads to a sale, Webmatch can help you see where the initial visit came from, what ad campaign it may have run under, and what page the user was on when they called you.
At it’s most basic, Webmatch will simply associate recent calls to recent pageviews, but with Dynamic Rotator enabled, Webmatch can show unique phone numbers to visitors to more accurately track their statistics.
Installation
In order for the Callcap Webmatch plugin to work, you must have Webmatch enabled on your Callcap account. More information can be found here: http://www.callcap.com/help/webmatch/
From the WordPress admin panel, click “Plugins”, search for “Callcap Webmatch”, install the plugin, then click “Activate”
Full documentation located at https://www.callcap.com/help/webmatch-wordpress
Changelog
1.6.5
- Fixing a bug that would prevent UTM variables from sending in some circumstances
1.6
- Updated the help documentation in the plugin so it’s easier to configure the plugin
- Fixed a bug where there may be no “add new campaign” button
- Added links to further documentation in the bottom of the plugin page
- Nice one!
1.5
- Made some improvements to the UI so it’s a bit easier to understand what’s going on
- You can now cancel an edit
- Moved “Load UTM Parameters” and “Pull Parameters” into one “Option” selected via a radio button. These should not have been selected simultaneously as it could overwrite some data. This change prevents that.
- What a play!
1.4
- Moved scripts to enqueue earlier during page-load so rotators will replace phone numbers faster.
- Removed stray references to KCAP variables in code. KCAP variables will return with WordPress 3.0
- Rewrote logic to only add params if they’re set to true.
- All yours!
1.3
- Added ability to edit existing campaigns
- Added “phone link” feature – turns phone numbers into clickable links on mobile devices
- Fixed a bug where the page didn’t confirm with user before deleting the campaign
- Removed ability to use KCAP variables from plugin. These are complex to implement, don’t play well with WordPress’s framework and really require manual coding to work well.
- In position!
1.2
- Fancy new documentation! Find more at https://www.callcap.com/help/webmatch
- Removed “Instance Name” as it’s no longer used. Using “Label” as a generic user-facing label going forward.
- Tested compatibility with WordPress 4.6.1
- Savage!
For developers
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Best Callcap Webmatch alternatives
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FAQ
Callcap Webmatch: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 4, 2026
Is Callcap Webmatch free?
Yes. Callcap Webmatch is free to download and use from the official WordPress.org plugin directory.
Is Callcap Webmatch safe to use in 2026?
Callcap Webmatch shows warning signs in 2026 — compare the alternatives below before installing. It runs on 10+ sites, is rated 3.7/5 and was last updated 9 years ago, and scores 26/100 on our health check.
How many websites use Callcap Webmatch?
Callcap Webmatch is active on 10+ WordPress websites and has been downloaded 2,000 times since it launched in December 2015. It was downloaded 47 times in the last 30 days.
Does Callcap Webmatch work with WordPress 7.1?
Callcap Webmatch is officially tested up to WordPress 4.9.6.2, while the latest release is 7.1.2. It may still work, but try it on a staging site first.
When was Callcap Webmatch last updated?
The latest version, 1.6.5, was released on August 1, 2017 (9 years ago).
Who makes Callcap Webmatch?
Callcap Webmatch is developed and maintained by sethduncan.
What are the best alternatives to Callcap Webmatch?
The most popular alternatives to Callcap Webmatch are CallRail Phone Call Tracking (10K+ installs), WhatConverts (7K+ installs) and CallTrackingMetrics (3K+ installs).
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