Head-to-head · October 2026
Magic Popups vs Popup Builder
Popup Builder comes out ahead, winning 7 of 8 head-to-head checks against Magic Popups.
Magic Popups
The Complete option for Popup building in wordpress where you can select any type of post to show as popup…
Popup Builder
Popup Builder is a Perfect solution for any WordPress website. With a wide range of WordPress popup types…
| Metric | Magic Popups | Popup Builder |
|---|---|---|
| Active installs | 10+ | 200K+ |
| Downloads (30 days) | 39 | 77.7K |
| Download trend | -22% | +198.5% |
| Rating | 5/5 | 4.7/5 |
| Reviews | 17 | 2,215 |
| Health score | 35/100 | 75/100 |
| Last updated | 10 years ago | 2 days ago |
| Tested up to | WP 4.4.34 | WP 7.0.7 |
| Support resolved | — | 0% |
| Requires PHP | Any | 5.3.3+ |
| First released | Mar 2016 | May 2015 |
Daily downloads, last 90 days
Magic PopupsPopup Builder
Choose Magic Popups if…
You care most about rating.
- Small user base (10+ active installs)
- No update in 10 years
- Only tested up to WordPress 4.4 (latest is 7.1)
Choose Popup Builder if…
You care most about active installs, downloads (30 days) and download trend.
- Proven at scale on 200K+ active sites
- Loved by users — 4.7/5 from 2,215 reviews
- Actively developed — last update 2 days ago
- Momentum — downloads up 198.5% vs the previous 30 days
Both compete in: popup
FAQ
Magic Popups vs Popup Builder: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 21, 2026
Which is better, Magic Popups or Popup Builder?
Popup Builder comes out ahead, winning 7 of 8 head-to-head checks against Magic Popups. Choose Magic Popups if you care most about rating. Choose Popup Builder if you care most about active installs, downloads (30 days) and download trend.
Is Magic Popups more popular than Popup Builder?
Popup Builder is the more popular of the two with 200K+ active installs, compared with 10+ for Magic Popups.
Can I use Magic Popups and Popup Builder together?
Both plugins cover popup, so most sites only need one. Running two plugins that do the same job can cause conflicts and slow your site down — pick the one that fits best and remove the other.
Are Magic Popups and Popup Builder free?
Yes. Both are free to download from the official WordPress.org plugin directory. Either may also offer paid upgrades from its developer.
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