Head-to-head · October 2026
Site Kit by Google vs Segmentflow Connect
Site Kit by Google comes out ahead, winning 6 of 7 head-to-head checks against Segmentflow Connect.
Site Kit by Google
Site Kit is the official WordPress plugin from Google for insights about how people find and use your site…
Segmentflow Connect
Segmentflow Connect links your WordPress site to Segmentflow, enabling:
| Metric | Site Kit by Google | Segmentflow Connect |
|---|---|---|
| Active installs | 5M+ | <10 |
| Downloads (30 days) | 6.3M | 55 |
| Download trend | -19.4% | +37.5% |
| Rating | 4.2/5 | — |
| Reviews | 1,012 | 0 |
| Health score | 92/100 | 42/100 |
| Last updated | 3 days ago | 5 months ago |
| Tested up to | WP 7.1.3 | WP 6.9.10 |
| Support resolved | 80% | — |
| Requires PHP | 7.4+ | 8.1+ |
| First released | Oct 2019 | Mar 2026 |
Daily downloads, last 90 days
Site Kit by GoogleSegmentflow Connect
Choose Site Kit by Google if…
You care most about active installs, downloads (30 days) and reviews.
- One of the most-used plugins on the web — 5M+ active sites
- Actively developed — last update 3 days ago
- Tested with the latest WordPress (7.1)
- Responsive support — 80% of recent threads resolved
Choose Segmentflow Connect if…
You care most about download trend.
- Small user base (<10 active installs)
- Very few reviews so far
- Only tested up to WordPress 6.9 (latest is 7.1)
- Needs PHP 8.1 or newer
Both compete in: analytics
FAQ
Site Kit by Google vs Segmentflow Connect: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 9, 2026
Which is better, Site Kit by Google or Segmentflow Connect?
Site Kit by Google comes out ahead, winning 6 of 7 head-to-head checks against Segmentflow Connect. Choose Site Kit by Google if you care most about active installs, downloads (30 days) and reviews. Choose Segmentflow Connect if you care most about download trend.
Is Site Kit by Google more popular than Segmentflow Connect?
Site Kit by Google is the more popular of the two with 5M+ active installs, compared with <10 for Segmentflow Connect.
Can I use Site Kit by Google and Segmentflow Connect together?
Both plugins cover analytics, so most sites only need one. Running two plugins that do the same job can cause conflicts and slow your site down — pick the one that fits best and remove the other.
Are Site Kit by Google and Segmentflow Connect free?
Yes. Both are free to download from the official WordPress.org plugin directory. Either may also offer paid upgrades from its developer.
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