Head-to-head · October 2026
Site Kit by Google vs RankWorks In-Site
Site Kit by Google comes out ahead, winning 6 of 7 head-to-head checks against RankWorks In-Site.
Site Kit by Google
Site Kit is the official WordPress plugin from Google for insights about how people find and use your site…
RankWorks In-Site
RankWorks Behavioural Analytics plugin allows you to create an account and connect your website to our…
| Metric | Site Kit by Google | RankWorks In-Site |
|---|---|---|
| Active installs | 5M+ | 10+ |
| Downloads (30 days) | 6.3M | 57 |
| Download trend | -20.8% | +96.6% |
| Rating | 4.2/5 | 5/5 |
| Reviews | 1,012 | 1 |
| Health score | 91/100 | 45/100 |
| Last updated | 4 days ago | 12 months ago |
| Tested up to | WP 7.1.3 | WP 6.8.11 |
| Support resolved | 75% | — |
| Requires PHP | 7.4+ | 7.4+ |
| First released | Oct 2019 | Aug 2024 |
Daily downloads, last 90 days
Site Kit by GoogleRankWorks In-Site
Choose Site Kit by Google if…
You care most about active installs, downloads (30 days) and reviews.
- One of the most-used plugins on the web — 5M+ active sites
- Actively developed — last update 4 days ago
- Tested with the latest WordPress (7.1)
- Responsive support — 75% of recent threads resolved
Choose RankWorks In-Site if…
You care most about download trend.
- Small user base (10+ active installs)
- Very few reviews so far
- Only tested up to WordPress 6.8 (latest is 7.1)
Both compete in: analytics
FAQ
Site Kit by Google vs RankWorks In-Site: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 10, 2026
Which is better, Site Kit by Google or RankWorks In-Site?
Site Kit by Google comes out ahead, winning 6 of 7 head-to-head checks against RankWorks In-Site. Choose Site Kit by Google if you care most about active installs, downloads (30 days) and reviews. Choose RankWorks In-Site if you care most about download trend.
Is Site Kit by Google more popular than RankWorks In-Site?
Site Kit by Google is the more popular of the two with 5M+ active installs, compared with 10+ for RankWorks In-Site.
Can I use Site Kit by Google and RankWorks In-Site together?
Both plugins cover analytics, so most sites only need one. Running two plugins that do the same job can cause conflicts and slow your site down — pick the one that fits best and remove the other.
Are Site Kit by Google and RankWorks In-Site free?
Yes. Both are free to download from the official WordPress.org plugin directory. Either may also offer paid upgrades from its developer.
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