Head-to-head · October 2026
Site Kit by Google vs Insert Adsense Auto Ads
Site Kit by Google comes out ahead, winning 6 of 7 head-to-head checks against Insert Adsense Auto Ads.
Site Kit by Google
Site Kit is the official WordPress plugin from Google for insights about how people find and use your site…
Insert Adsense Auto Ads
An easy to use, with intuitive interface, WordPress Plugin that gives you the ability to easily insert…
| Metric | Site Kit by Google | Insert Adsense Auto Ads |
|---|---|---|
| Active installs | 5M+ | 100+ |
| Downloads (30 days) | 6.1M | 118 |
| Download trend | +1.7% | +55.3% |
| Rating | 4.2/5 | 5/5 |
| Reviews | 1,011 | 1 |
| Health score | 91/100 | 32/100 |
| Last updated | 1 week ago | 8 years ago |
| Tested up to | WP 7.1.2 | WP 5.1.26 |
| Support resolved | 75% | — |
| Requires PHP | 7.4+ | Any |
| First released | Oct 2019 | May 2018 |
Daily downloads, last 90 days
Site Kit by GoogleInsert Adsense Auto Ads
Choose Site Kit by Google if…
You care most about active installs, downloads (30 days) and reviews.
- One of the most-used plugins on the web — 5M+ active sites
- Actively developed — last update 1 week ago
- Tested with the latest WordPress (7.1)
- Responsive support — 75% of recent threads resolved
Choose Insert Adsense Auto Ads if…
You care most about download trend.
- Small user base (100+ active installs)
- Very few reviews so far
- No update in 7 years
- Only tested up to WordPress 5.1 (latest is 7.1)
Both compete in: adsense
FAQ
Site Kit by Google vs Insert Adsense Auto Ads: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 2, 2026
Which is better, Site Kit by Google or Insert Adsense Auto Ads?
Site Kit by Google comes out ahead, winning 6 of 7 head-to-head checks against Insert Adsense Auto Ads. Choose Site Kit by Google if you care most about active installs, downloads (30 days) and reviews. Choose Insert Adsense Auto Ads if you care most about download trend.
Is Site Kit by Google more popular than Insert Adsense Auto Ads?
Site Kit by Google is the more popular of the two with 5M+ active installs, compared with 100+ for Insert Adsense Auto Ads.
Can I use Site Kit by Google and Insert Adsense Auto Ads together?
Both plugins cover adsense, so most sites only need one. Running two plugins that do the same job can cause conflicts and slow your site down — pick the one that fits best and remove the other.
Are Site Kit by Google and Insert Adsense Auto Ads free?
Yes. Both are free to download from the official WordPress.org plugin directory. Either may also offer paid upgrades from its developer.
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