Head-to-head · October 2026
Google Referrer Checker vs Site Kit by Google
Site Kit by Google comes out ahead, winning 6 of 7 head-to-head checks against Google Referrer Checker.
Google Referrer Checker
Google Referrer Checker is based on an idea and script from Russ Jones (@rjonesx) on SEOMoz.
Site Kit by Google
Site Kit is the official WordPress plugin from Google for insights about how people find and use your site…
| Metric | Google Referrer Checker | Site Kit by Google |
|---|---|---|
| Active installs | 10+ | 5M+ |
| Downloads (30 days) | 46 | 6.1M |
| Download trend | +70.4% | +1.3% |
| Rating | 5/5 | 4.2/5 |
| Reviews | 1 | 1,011 |
| Health score | 30/100 | 91/100 |
| Last updated | 15 years ago | 2 weeks ago |
| Tested up to | WP 3.3.2 | WP 7.1.2 |
| Support resolved | — | 75% |
| Requires PHP | Any | 7.4+ |
| First released | Jan 2012 | Oct 2019 |
Daily downloads, last 90 days
Google Referrer CheckerSite Kit by Google
Choose Google Referrer Checker if…
You care most about download trend.
- Small user base (10+ active installs)
- Very few reviews so far
- No update in 14 years
- Only tested up to WordPress 3.3 (latest is 7.1)
Choose Site Kit by Google if…
You care most about active installs, downloads (30 days) and reviews.
- One of the most-used plugins on the web — 5M+ active sites
- Actively developed — last update 2 weeks ago
- Tested with the latest WordPress (7.1)
- Responsive support — 75% of recent threads resolved
Both compete in: google
FAQ
Google Referrer Checker vs Site Kit by Google: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 5, 2026
Which is better, Google Referrer Checker or Site Kit by Google?
Site Kit by Google comes out ahead, winning 6 of 7 head-to-head checks against Google Referrer Checker. Choose Google Referrer Checker if you care most about download trend. Choose Site Kit by Google if you care most about active installs, downloads (30 days) and reviews.
Is Google Referrer Checker more popular than Site Kit by Google?
Site Kit by Google is the more popular of the two with 5M+ active installs, compared with 10+ for Google Referrer Checker.
Can I use Google Referrer Checker and Site Kit by Google together?
Both plugins cover google, so most sites only need one. Running two plugins that do the same job can cause conflicts and slow your site down — pick the one that fits best and remove the other.
Are Google Referrer Checker and Site Kit by Google free?
Yes. Both are free to download from the official WordPress.org plugin directory. Either may also offer paid upgrades from its developer.
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