Head-to-head · October 2026
GA Google Analytics vs Simple Tracking
GA Google Analytics comes out ahead, winning 4 of 6 head-to-head checks against Simple Tracking.
GA Google Analytics
✨ Connects Google Analytics to WordPress ✨ Easily add Google Analytics 4 to your web pages
Simple Tracking
Simple Tracking adds an admin interface where you can easily add your tracking and conversion pixels, such as…
| Metric | GA Google Analytics | Simple Tracking |
|---|---|---|
| Active installs | 400K+ | 200+ |
| Downloads (30 days) | 45.6K | 344 |
| Download trend | -80.2% | +273.9% |
| Rating | 4.9/5 | 5/5 |
| Reviews | 158 | 1 |
| Health score | 89/100 | 76/100 |
| Last updated | 2 months ago | 2 weeks ago |
| Tested up to | WP 7.1.2 | WP 7.1.2 |
| Support resolved | — | — |
| Requires PHP | 5.6.20+ | 7.4+ |
| First released | Nov 2012 | Feb 2014 |
Daily downloads, last 90 days
GA Google AnalyticsSimple Tracking
Choose GA Google Analytics if…
You care most about active installs, downloads (30 days) and reviews.
- Proven at scale on 400K+ active sites
- Loved by users — 4.9/5 from 158 reviews
- Tested with the latest WordPress (7.1)
Choose Simple Tracking if…
You care most about download trend and last updated.
- Actively developed — last update 2 weeks ago
- Tested with the latest WordPress (7.1)
- Small user base (200+ active installs)
- Very few reviews so far
Both compete in: analytics google analytics tracking
FAQ
GA Google Analytics vs Simple Tracking: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 5, 2026
Which is better, GA Google Analytics or Simple Tracking?
GA Google Analytics comes out ahead, winning 4 of 6 head-to-head checks against Simple Tracking. Choose GA Google Analytics if you care most about active installs, downloads (30 days) and reviews. Choose Simple Tracking if you care most about download trend and last updated.
Is GA Google Analytics more popular than Simple Tracking?
GA Google Analytics is the more popular of the two with 400K+ active installs, compared with 200+ for Simple Tracking.
Can I use GA Google Analytics and Simple Tracking together?
Both plugins cover analytics, google analytics and tracking, so most sites only need one. Running two plugins that do the same job can cause conflicts and slow your site down — pick the one that fits best and remove the other.
Are GA Google Analytics and Simple Tracking free?
Yes. Both are free to download from the official WordPress.org plugin directory. Either may also offer paid upgrades from its developer.
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