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MailBluster for WordPress icon
Slowing down Tested up to 6.8.10 #1 in AmazonSES

MailBluster for WordPress

MailBluster is the most advanced, reliable and cost-effective email marketing software in the world. It’s so capable; you can send promotional email to millions while keeping every single email entirely personalized.

Active installs100+100+ tier
Downloads · 30d101▲ +17.4% vs prev. 30d
Rating4/52 reviews
Health score38/100At risk
All-time downloads6.5KSince Jun 2019
Support resolved—No recent threads
RequiresWP 3.0.1PHP 5.6+
Downloads · 7d25▲ +4.2% week over week
Our verdict

Consider an alternative

MailBluster for WordPress shows warning signs in 2026 — compare the alternatives below before installing. It runs on 100+ sites, is rated 4/5 and was last updated 1 year ago, and scores 38/100 on our health check.

  • Small user base (100+ active installs)
  • Very few reviews so far
  • No update in over a year
  • Only tested up to WordPress 6.8 (latest is 7.1)

Daily downloads

3710Jul 7Aug 20Oct 4
Yesterday1
Daily average (1y)2
Peak day14Sep 14, 2026
Last 12 months799

Download spikes usually follow a new release — each site that auto-updates counts as a download.

Rankings

Where MailBluster for WordPress stands today

WordPress.org search rankings

Live position in the plugin search, top 100
KeywordPositionCompeting pluginsCategory
AmazonSES #2 5 Best AmazonSES plugins →
bulk email >100 3,064 Best bulk email plugins →
Email Marketing >100 2,708 Best Email Marketing plugins →
newsletter >100 1,725 Best newsletter plugins →

Version adoption

Share of active sites per release.

  • 2.2100.0%

Rating breakdown

★★★★★★★★★★ 4 from 2 reviews

  • 5★50.0%
  • 4★0.00%
  • 3★50.0%
  • 2★0.00%
  • 1★0.00%

About MailBluster for WordPress

From the official readme · v2.2.4

Description

MailBluster is the most advanced, reliable and cost-effective email marketing software in the world. It’s so capable; you can send promotional email to millions while keeping every single email entirely personalized.

MailBluster WordPress plugin is a simple and free software for creating subscription forms for the MailBluster email campaign service. It provides different methods to create and include subscription forms to WordPress pages or posts via API utilizing AmazonSES service.

For more info about linking your WordPress site with MailBluster you can read this blog

MailBluster Features

  • List segmentation. Target and re-target subscribers based on who opened (or didn’t open) a specific email, clicked a certain link in an email or what products they bought.
  • A/B testing. Set up two variations of the one campaign and figure out which variation option is the most effective in terms of encouraging opens, clicks or conversion.
  • Email templates. Choose template from our beautiful built-in template gallery. You can build your own template gallery by crafting our existing templates or creating from scratch.
  • Real-time Tracking & report. MailBluster tracks all the user activities and lets you visualize opens, clicks, bounces, complaints, and eCommerce conversions with charts & data.
  • Drag & Drop email composer. Create responsive HTML newsletters with our powerful drag & drop email builder. Send professional-looking marketing campaigns that look and feel like you!
  • Double opt-in. Build more qualified leads, create stronger relationships with them and improve email deliverability by using the powerful double opt-in feature.

More MailBluster Features

  • High email deliverability
  • Lead custom fields
  • Use personalized merge tags
  • Import leads without re-confirmation
  • Mass add, delete or unsubscribe leads
  • Organize leads by tags
  • Send emails with attachments
  • Bounce, complaint & unsubscribe handling
  • Powerful developer API
  • Customized campaign URLs

MailBluster Plugin Features

  • Allows you to enter your API key.
  • Integrated form builder.
  • Translatable.

Installation

  1. In your WordPress admin panel, go to Plugins > New Plugin, search for ‘MailBluster For WordPress’ and click ‘Install now’. Alternatively, download the plugin and upload the contents of mailbluster4wp.zip to your plugins directory, which is usually located at ‘/wp-content/plugins/’.
  2. Activate the plugin and enter your API key from MailBluster App.
  3. Create a form using the built-in form builder.
  4. Enter a short code onto a page or post or custom post type, or use the MailBluster widget to select a form to display.

Frequently asked questions

How can I contact you?

You can contact us at our support center from mailbluster.com or email us at hello@mailbluster.com.

Changelog

First release.

2.2.4

  • WP version 6.8.1 compatible.
  • Fix: Improved External dependency initialization.

2.2.3

  • WP version 6.7.1 compatible.

2.2.2

  • Compatible with PHP 8.
  • Bug fix: Issue with installing/updating resolved.

2.2.1

  • WP version 6.4.3 compatible.
  • Improved API key status syncing.
  • Improved custom field handling led to a decrease in reliance on external APIs.
  • Eliminate unnecessary attributes.

1.2.1

  • fix: Fail silently if can not communicate with api server.
  • WP version 6.2.2 compatible.

1.2.0.1

  • fix: Message option save on database.

Full changelog on WordPress.org →

Screenshots

MailBluster form (frontend).
MailBluster form (frontend).
MailBluster plugin activation.
MailBluster plugin activation.
MailBluster connection using API key (Disconnected).
MailBluster connection using API key (Disconnected).
MailBluster connection using API key (Connected).
MailBluster connection using API key (Connected).
MailBluster forms.
MailBluster forms.
MailBluster form option (Builder).
MailBluster form option (Builder).
MailBluster form option (Messages).
MailBluster form option (Messages).
MailBluster form option (Appearance).
MailBluster form option (Appearance).

For developers

Is this your plugin? Show off the numbers.

Add a live badge to your site, docs or GitHub README. It updates on its own — no account needed.

Active installs badge Rating badge Health score badge

FAQ

MailBluster for WordPress: quick answers

Straight answers, pulled from live WordPress.org data.

Live data from WordPress.org · checked Oct 5, 2026

Is MailBluster for WordPress free?

Yes. MailBluster for WordPress is free to download and use from the official WordPress.org plugin directory.

Is MailBluster for WordPress safe to use in 2026?

MailBluster for WordPress shows warning signs in 2026 — compare the alternatives below before installing. It runs on 100+ sites, is rated 4/5 and was last updated 1 year ago, and scores 38/100 on our health check.

How many websites use MailBluster for WordPress?

MailBluster for WordPress is active on 100+ WordPress websites and has been downloaded 6,528 times since it launched in June 2019. It was downloaded 101 times in the last 30 days.

Does MailBluster for WordPress work with WordPress 7.1?

MailBluster for WordPress is officially tested up to WordPress 6.8.10, while the latest release is 7.1.2. It may still work, but try it on a staging site first.

What PHP version does MailBluster for WordPress need?

MailBluster for WordPress requires PHP 5.6 or higher. Most hosts run PHP 8.x today, so it works on any modern WordPress hosting.

When was MailBluster for WordPress last updated?

The latest version, 2.2.4, was released on June 4, 2025 (1 year ago).

Who makes MailBluster for WordPress?

MailBluster for WordPress is developed and maintained by MailBluster.

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