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Head Meta Data icon
Actively maintained Tested with WP 7.1 #13 in meta

Head Meta Data

Adds a custom set of tags to the section of all posts & pages.

Active installs10K+10K+ tier
Downloads · 30d2.2K▼ -75.3% vs prev. 30d
Rating4.8/519 reviews
Health score80/100Excellent
All-time downloads494.7KSince Nov 2012
Support resolved—No recent threads
RequiresWP 4.7PHP 5.6.20+
Downloads · 7d440▼ -8.9% week over week
Our verdict

Safe pick

Yes — Head Meta Data is a safe, well-maintained plugin to use in 2026. It runs on 10K+ sites, is rated 4.8/5 and was last updated 2 months ago, and scores 80/100 on our health check.

  • Proven at scale on 10K+ active sites
  • Tested with the latest WordPress (7.1)

How does it stack up?

Side-by-side on installs, updates, ratings & support

Daily downloads

1.1K2.3K3.4KJun 29Aug 12Sep 26
Yesterday43
Daily average (1y)167
Peak day5,499Jan 6, 2026
Last 12 months60.9K

Download spikes usually follow a new release — each site that auto-updates counts as a download.

Rankings

Where Head Meta Data stands today

WordPress.org search rankings

Live position in the plugin search, top 100
KeywordPositionCompeting pluginsCategory
meta #7 9,553 Best meta plugins →
metadata #25 6,002 Best metadata plugins →
robots #17 803 Best robots plugins →
seo >100 8,201 Best seo plugins →

Version adoption

Share of active sites per release.

  • 2026081047.2%
  • 2026042110.9%
  • 202503276.0%
  • Other36.0%

Rating breakdown

★★★★★★★★★★ 4.8 from 19 reviews

  • 5★94.7%
  • 4★0.00%
  • 3★0.00%
  • 2★0.00%
  • 1★5.3%

About Head Meta Data

From the official readme · v20260810

Description

✨ Add meta tags to your site
✨ Blazing fast performance
✨ Uses only 60KB of code!

Head Meta Data (HMD) improves the definition and semantic quality of your website by adding <meta> tags to the <head> section of your web pages. Super lightweight, fast, and user-friendly.

🤖 Default Meta Tags

Customize the perfect set of meta tags for your site. For example:

<head>

    <meta charset="utf-8">
    <meta name="abstract" content="Obsessive Web Development">
    <meta name="author" content="Jeff Starr (aka Perishable)">
    <meta name="classification" content="Website Development">
    <meta name="copyright" content="Copyright Perishable Press">
    <meta name="description" content="Web Development Tutorials">
    <meta name="designer" content="Jeff Starr @ Monzilla Media">
    <meta name="distribution" content="Global">
    <meta name="keywords" content="Web, WordPress, Tutorials">
    <meta name="language" content="en">
    <meta name="publisher" content="Perishable Press">
    <meta name="rating" content="General">
    <meta name="resource-type" content="Document">
    <meta name="revisit-after" content="3">
    <meta name="subject" content="Web Dev + WordPress + Security">
    <meta name="template" content="shapeSpace WordPress Theme">
    <meta name="robots" content="index,follow">

    <!-- plus you can add your own custom tags! -->

</head>

🤖 Dynamic Meta Tags

Use shortcodes to dynamically output SEO meta tags:

<title>[hmd_post_title] | My Awesome Website</title>
<meta name="description" content="[hmd_post_excerpt]">

This outputs dynamic titles and descriptions, useful for SEO. You also can add unique meta tags and markup on specific posts and pages. Check out the Installation tab for more information.

✨ Help bots understand your content better

🤖 Features

  • Simple and easy to use
  • Clean, standards-based code
  • Customize all <meta> tags
  • Add your own custom <meta> tags
  • Add custom meta tags on any post or page
  • Supports X (Twitter) Cards and Facebook Open Graph tags
  • Supports <meta>, <link>, <base>, <title>, and <style>
  • Automatically adds tags to the <head> section of all pages
  • Check out a Live Preview of your meta tags and custom tags
  • Auto-populates tags using your site’s information
  • Use shortcodes to include dynamic information
  • Easily disable any unwanted tags
  • Lightweight, fast, and secure

✨ Check out Head Meta Pro to define tags for each page view

🤖 Shortcodes

Shortcodes enable you to include dynamic bits of information in your meta tags. Head Meta Data provides the following shortcodes:

[hmd_post_excerpt]  Outputs post excerpt
[hmd_post_date]     Outputs post date
[hmd_post_author]   Outputs post author
[hmd_post_title]    Outputs post title
[hmd_post_cats]     Outputs post categories
[hmd_post_tags]     Outputs post tags
[hmd_site_tagline]  Outputs site tagline
[hmd_site_title]    Outputs site title
[hmd_year]          Outputs current year
[hmd_tab]           Outputs tab space to tag markup

So you can display your own set of custom meta tags exactly as desired. Learn more »

🤖 Pro Features

The Pro version can do everything the free version can do, PLUS:

  • Define meta tags for Custom Post Types
  • Define meta tags for each type of page-view (e.g., home, posts, pages, archive, search)
  • Define tags for Facebook (Open Graph)
  • Define tags for X (Twitter)
  • Define Facebook and X tags for each type of page view
  • 40+ advanced shortcut variables like %POST_AUTHOR% and %ARCHIVE_TYPE%
  • Dedicated “Meta Tags” meta box for posts and pages
  • Add custom meta tags to any post or page-view
  • Add custom script and style to any post or page-view
  • Meta Tags box integrates with SEO plugins
  • Additional meta tags beyond the free version
  • Dedicated setting for image_src link tag
  • Premium support for pro purchases

✨ Level up your meta tags with Head Meta Pro »

🤖 Privacy

This plugin does not collect or store any user data. It does not set any cookies, and it does not connect to any third-party locations. Thus, this plugin does not affect user privacy in any way.

Head Meta Data is developed and maintained by Jeff Starr, 15-year WordPress developer and book author.

🤖 Support Development

I develop and maintain this free plugin with love for the WordPress community. To show support, you can make a donation or purchase one of my books:

And/or purchase one of my premium WordPress plugins:

Links, tweets and likes also appreciated. Thanks! 🙂

Installation

🤖 Installation

  1. Upload the plugin to your blog and activate
  2. Visit the settings to configure your options

More info on installing WP plugins

🤖 Shortcodes

Shortcodes enable you to include dynamic bits of information in your meta tags. Head Meta Data provides the following shortcodes:

Single post views

[hmd_post_excerpt]  Outputs post excerpt
[hmd_post_date]     Outputs post date
[hmd_post_author]   Outputs post author
[hmd_post_title]    Outputs post title
[hmd_post_cats]     Outputs post categories
[hmd_post_tags]     Outputs post tags
[hmd_site_tagline]  Outputs site tagline
[hmd_site_title]    Outputs site title
[hmd_year]          Outputs current year
[hmd_tab]           Outputs tab space to tag markup

You can include any of these shortcodes in the “Custom Tags” setting, and the displayed information will reflect the current post being viewed. On non-single page views, like the homepage, archives, and search results, the shortcodes display general information:

Non-single views

[hmd_post_excerpt]  Outputs site description
[hmd_post_date]     Outputs date of latest post
[hmd_post_author]   Outputs site name
[hmd_post_title]    Outputs site description
[hmd_post_cats]     Outputs all view categories
[hmd_post_tags]     Outputs all view tags
[hmd_site_tagline]  Outputs site tagline
[hmd_site_title]    Outputs site title
[hmd_year]          Outputs current year
[hmd_tab]           Outputs tab space to tag markup

✨ Note: Many more shortcut variables available in the Pro version »

You can add custom tags via the “Custom Tags” setting, for example:

<meta name="date" content="[hmd_post_date]">
<meta name="abstract" content="[hmd_post_title]">
<meta name="author" content="[hmd_post_author]">
<meta name="copyright" content="Copyright [hmd_year] Awesome Website">

Another example using shortcodes to output meta tags dynamically:

<title>[hmd_post_title] | My Awesome Website</title>
<meta name="description" content="[hmd_post_excerpt]">

That will output dynamic titles and descriptions according to the current post or page view. Very useful for SEO and helping bots to understand your content better.

✨ Feedback and ideas welcome! Reach us anytime via our contact form »

🤖 Custom Meta Tags

To add custom meta tags to the <head> section of any specific post or page:

  1. Visit the “Edit Post” or “Edit Page” screen
  2. Open the “Custom Fields” meta box
  3. Add a new custom field
  4. For the custom field Name, enter head-meta-data
  5. For the custom field Value, enter desired tag/markup
  6. Save changes and done.

You can add as many custom meta tags as desired, no limits.

For example, we could add the following custom <link> tag to any post:

<link rel="icon" type="image/png" href="/android.png" sizes="192x192">

After saving changes that exact code will be included in the post’s <head> section.

You can also use shortcodes in custom meta tags, for example:

<meta name="description" content="[hmd_post_excerpt]">

That will output the post excerpt on single post views, and the site description on archive and home views.

Tip: You can include tab spaces in the custom field value, for example:

        <meta name="description" content="[hmd_post_excerpt]">

Useful for indenting code to align with other meta tags 😉

Tip: By default, any custom tags are displayed after the default meta tags.

Tip: To disable all of the default meta tags on any post, add a new custom field with the name hmd_disable_default. Give it a value of 1. Save changes and done.

✨ Note: The Pro version provides a Meta Tags Box for adding tags to posts and pages

🤖 Upgrades

Visit the WordPress Plugins screen, locate the plugin, and click “Update” 🙂

🤖 Restore Default Options

To restore default plugin options, either uninstall/reinstall the plugin, or visit the plugin settings > Restore Default Options.

🤖 Like the Plugin?

If you like Head Meta Data, please take a moment to give a 5-star rating. It helps to keep development and support going strong. Thank you!

🤖 Uninstalling

This plugin cleans up after itself. All plugin settings will be removed from the WordPress database when the plugin is deleted via the WP Plugins screen. Any custom fields will NOT be removed.

Changelog

Visit the WordPress Plugins screen, locate the plugin, and click "Update" :)

If you like Head Meta Data, please take a moment to give a 5-star rating. It helps to keep development and support going strong. Thank you!

🤖 Get Head Meta Pro to dial in perfect tags for each page view, social media, and more.

20260810

  • Updates plugin settings page
  • Tests on WordPress 7.1

20260421

  • Fixes bug with reset options
  • Updates plugin settings page
  • Improves readme.txt documentation
  • Tests on WordPress 7.0

Full changelog @ https://plugin-planet.com/wp/changelog/head-meta-data.txt

Full changelog on WordPress.org →

Screenshots

Head Meta Data: Plugin Settings (panels toggle open/closed)
Head Meta Data: Plugin Settings (panels toggle open/closed)

For developers

Is this your plugin? Show off the numbers.

Add a live badge to your site, docs or GitHub README. It updates on its own — no account needed.

Active installs badge Rating badge Health score badge

Best Head Meta Data alternatives

All meta plugins →
Alternatives
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FAQ

Head Meta Data: quick answers

Straight answers, pulled from live WordPress.org data.

Live data from WordPress.org · checked Sep 27, 2026

Is Head Meta Data free?

Yes. Head Meta Data is free to download and use from the official WordPress.org plugin directory.

Is Head Meta Data safe to use in 2026?

Yes — Head Meta Data is a safe, well-maintained plugin to use in 2026. It runs on 10K+ sites, is rated 4.8/5 and was last updated 2 months ago, and scores 80/100 on our health check.

How many websites use Head Meta Data?

Head Meta Data is active on 10K+ WordPress websites and has been downloaded 494,677 times since it launched in November 2012. It was downloaded 2,157 times in the last 30 days.

Does Head Meta Data work with WordPress 7.1?

Yes. The developer has tested Head Meta Data up to WordPress 7.1.2, the latest release. It requires WordPress 4.7 or newer.

What PHP version does Head Meta Data need?

Head Meta Data requires PHP 5.6.20 or higher. Most hosts run PHP 8.x today, so it works on any modern WordPress hosting.

When was Head Meta Data last updated?

The latest version, 20260810, was released on August 10, 2026 (2 months ago).

Who makes Head Meta Data?

Head Meta Data is developed and maintained by Jeff Starr.

What are the best alternatives to Head Meta Data?

The most popular alternatives to Head Meta Data are Advanced Custom Fields (ACF… (2M+ installs), Meta for WooCommerce (400K+ installs) and Meta pixel for WordPress (400K+ installs).

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