FreshFarm Connector
Import a WooCommerce farm catalogue into FreshFarm for FreshFarm checkout and fulfilment.
Use with caution
FreshFarm Connector works, but test it on a staging site before relying on it in 2026. Was last updated 1 month ago, and scores 60/100 on our health check.
- Tested with the latest WordPress (7.1)
- Small user base (<10 active installs)
- Very few reviews so far
How does it stack up?
Side-by-side on installs, updates, ratings & support
Daily downloads
Download spikes usually follow a new release — each site that auto-updates counts as a download.
Rankings
Where FreshFarm Connector stands todayWordPress.org search rankings
Live position in the plugin search, top 100| Keyword | Position |
|---|---|
| catalogue | >100 |
| farm shop | #9 |
| farming | #3 |
| local food | #74 |
| woocommerce | >100 |
About FreshFarm Connector
From the official readme · v0.3.0Description
FreshFarm Connector lets an authorised farm share its public WooCommerce product catalogue with the FreshFarm network.
The farm remains in control of its source catalogue. Products, prices and stock stay managed in WooCommerce. FreshFarm imports approved listings into its own governed catalogue, where customers use FreshFarm checkout and choose the fulfilment options available for that order. FreshFarm then applies the agreed network fee and manages farm payouts through its payment provider.
Shared fields include product name, description, public URL, image URL, price, stock status, category and last-modified time. The plugin sends these fields to the FreshFarm network address configured by the farmer. Requests are authenticated with a timestamped HMAC signature.
External service and privacy
This plugin connects to the FreshFarm service only after a shop manager enters credentials, grants explicit catalogue-sharing permission and saves the settings. It sends the shop name, public website URL, currency, timezone, software versions and the public catalogue fields described above. It does not send your WooCommerce customer records, orders, passwords or card details. Separately authorised tools retrieve FreshFarm order and account information and send the changes you explicitly make: order status, supply issues, notification choices, support messages, FarmFlash news and public farm details.
The service is operated by FreshFarm Network Limited. Service terms and the privacy notice are available at https://freshfarm.app/?page=terms and https://freshfarm.app/?page=privacy. A farmer can stop future sharing and erase the locally stored connection key with the Disconnect control.
Installation
- Install and activate WooCommerce.
- Upload the FreshFarm Connector ZIP in Plugins > Add New > Upload Plugin.
- Activate the plugin.
- Open FreshFarm > Shop connection.
- Enter the Farm ID and connection key supplied by FreshFarm.
- Review and grant catalogue-sharing permission, save, then test the connection.
If you are new to FreshFarm, the plugin provides a Join FreshFarm button. Create a farmer or food-producer account and complete the farm profile. Once the farm is approved, sign in to FreshFarm, open Connect WooCommerce and create the Farm ID and one-time connection key for your shop.
Frequently asked questions
Where do customers checkout?
Customers complete checkout with FreshFarm. WooCommerce supplies the catalogue. With separate owner permission, the plugin displays FreshFarm orders allocated to that farm inside WordPress.
Does this share customer or order data?
It does not import your WooCommerce customers or orders into FreshFarm. With separate owner permission, it can retrieve FreshFarm orders and account alerts, update order progress, submit supply issues and support questions, publish FarmFlash news and edit public farm details.
Can FreshFarm edit my products?
No. This connector sends data out and provides no route for FreshFarm to change WooCommerce products.
How do I disconnect?
Use Disconnect under FreshFarm > Shop connection. This disables scheduled sharing and removes the saved key locally. Contact FreshFarm if previously supplied catalogue data should also be removed.
Changelog
0.3.0
- Added page-aware FreshFarm Friend, guided setup and editable support handoff.
- Added native farm tools, orders, refunds, payments, marketing, messages and support.
- Restored branded banners and consistent page widths.
- Daily catalogue sharing remains optional; new products require explicit publication.
0.1.0
- Initial controlled-pilot release.
- Explicit farmer consent and signed connection test.
- Manual and daily public catalogue sharing.
- Local disconnect and credential removal.
For developers
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Best FreshFarm Connector alternatives
All catalogue plugins →
FAQ
FreshFarm Connector: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 18, 2026
Is FreshFarm Connector free?
Yes. FreshFarm Connector is free to download and use from the official WordPress.org plugin directory.
Is FreshFarm Connector safe to use in 2026?
FreshFarm Connector works, but test it on a staging site before relying on it in 2026. Was last updated 1 month ago, and scores 60/100 on our health check.
How many websites use FreshFarm Connector?
FreshFarm Connector is active on <10 WordPress websites and has been downloaded 142 times since it launched in September 2026. It was downloaded 77 times in the last 30 days.
Does FreshFarm Connector work with WordPress 7.1?
Yes. The developer has tested FreshFarm Connector up to WordPress 7.1.3, the latest release. It requires WordPress 6.4 or newer.
What PHP version does FreshFarm Connector need?
FreshFarm Connector requires PHP 8.0 or higher. Most hosts run PHP 8.x today, so it works on any modern WordPress hosting.
When was FreshFarm Connector last updated?
The latest version, 0.3.0, was released on September 12, 2026 (1 month ago).
Who makes FreshFarm Connector?
FreshFarm Connector is developed and maintained by freshfarm.
What are the best alternatives to FreshFarm Connector?
The most popular alternatives to FreshFarm Connector are Ultimate Product Catalog (4K+ installs), Simple Catalog for WooComme… (1K+ installs) and Product Catalog Simple (1K+ installs).
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