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Designed2Use Convert to WebP/AVIF icon
Actively maintained Tested with WP 7.1 #48 in AVIF

Designed2Use Convert to WebP/AVIF

Private, reversible image optimization: convert uploads and existing media to WebP or AVIF on your own server, with one-click restore.

Active installs10+10+ tier
Downloads · 30d150▲ 3.8× vs prev. 30d
Rating5/51 reviews
Health score77/100Good
All-time downloads260Since Jul 2026
Support resolved1 / 1100% in last 2 months
RequiresWP 6.0PHP 7.4+
Downloads · 7d21▼ -80.2% week over week
Our verdict

Solid choice

Designed2Use Convert to WebP/AV… is a solid plugin choice in 2026, with a few things worth checking first. It runs on 10+ sites, is rated 5/5 and was last updated 1 week ago, and scores 77/100 on our health check.

  • Actively developed — last update 1 week ago
  • Tested with the latest WordPress (7.1)
  • Small user base (10+ active installs)
  • Very few reviews so far

How does it stack up?

Side-by-side on installs, updates, ratings & support

Daily downloads

91929Jul 2Aug 14Sep 27
Yesterday1
Daily average (1y)3
Peak day39Sep 18, 2026
Last 12 months269

Download spikes usually follow a new release — each site that auto-updates counts as a download.

Rankings

Where Designed2Use Convert to Web… stands today

WordPress.org search rankings

Live position in the plugin search, top 100
KeywordPositionCompeting pluginsCategory
AVIF #52 469 Best AVIF plugins →
convert #38 3,847 Best convert plugins →
optimization >100 5,311 Best optimization plugins →
privacy >100 10,000 Best privacy plugins →
webp #59 1,275 Best webp plugins →

Version adoption

Share of active sites per release.

  • 1.0100.0%

Rating breakdown

★★★★★★★★★★ 5 from 1 reviews

  • 5★100.0%
  • 4★0.00%
  • 3★0.00%
  • 2★0.00%
  • 1★0.00%

About Designed2Use Convert to WebP/AVIF

From the official readme · v1.0.2

Description

Designed2Use Convert to WebP/AVIF is a privacy-first image optimizer with one promise the
big-name plugins can’t make: your images never leave your server, and every conversion
can be undone.

Most popular optimizers upload your images to a third-party cloud service to do the work —
counting against monthly quotas and handing your media to someone else’s servers. This
plugin does everything locally, using WordPress’s own image editor (Imagick, falling
back to GD). No accounts, no API keys, no external requests.

Why it’s different

  • 100% local & private — no cloud service, no telemetry, no phone-home. Every image is
    processed on your own site.
  • Fully reversible — bulk conversion (and uploads made with “Keep original file” on)
    keep your original file on disk and record a restore manifest, so you can put any image
    (or all of them) back with one click. Uploads that replace the original can’t be undone.
  • WebP or AVIF — choose the modern format you want. AVIF (newer, smaller) is offered
    automatically when your server supports it, with a safe fall back to WebP.
  • See your savings — a built-in dashboard shows how much disk space you’ve saved, all
    calculated on-site.

What it does

  • Converts on upload — JPG/JPEG and PNG uploads become WebP or AVIF automatically, and
    because the conversion happens before WordPress builds its sub-sizes, every thumbnail size
    is generated in the new format too.
  • Converts existing media — a batch tool under Media → Convert Existing processes
    your library a few images at a time with a live progress bar (no timeouts).
  • Convert & restore from the Media Library — convert or restore a single image right
    from its details (both list and grid view), or select several and use the Media-list bulk
    actions; roll back the whole library from the Tools page.
  • Resizes oversized images — anything larger than your chosen longest-edge limit is
    scaled down (aspect ratio preserved); smaller images are never enlarged.
  • Never breaks an upload — if anything goes wrong, or the server can’t write the format,
    the original file is kept and the upload proceeds normally.

Settings

Under Settings → Convert to WebP/AVIF:

  • Enable conversion — master on/off switch for upload-time conversion.
  • Output format — WebP (broad support) or AVIF (smaller, when available).
  • Quality — 1–100 (default 80). Lower means smaller files.
  • Max longest edge (px) — default 1600. Set 0 to convert without resizing. This replaces
    WordPress’s own 2560px “big image” scaling for converted images, so they are never resized
    twice or renamed with a “-scaled” suffix.
  • Keep original file — affects new uploads only; off by default (the original is
    replaced). Turn on to keep both — and only then can an upload be restored later.
  • Convert these formats — JPG/JPEG and PNG, plus WebP / AVIF (resize only, format
    kept)
    : already-modern uploads keep their format and filename and are only resized to the
    max longest edge. With Keep original file on, the untouched upload is saved alongside
    as name-original.webp (or .avif) so it can be restored.

Converting and restoring existing images

Go to Media → Convert Existing. The page shows how many images still need converting,
how many can be restored, and your running savings total. Conversions run in safe batches.

Because bulk conversion always keeps the original file on disk, the change is never
destructive: use Restore all to originals on the Tools page, or the Restore original
row action on any converted item in the Media list (single images, or several at once via the
Media-list bulk actions), to delete the converted files and put the attachment back exactly
as it was. Uploads converted with Keep original file turned on are restorable the same
way; uploads that replaced their original cannot be undone.

Privacy

This plugin contacts no external server, collects no data, and adds no tracking. WebP
and AVIF are written by your own server’s image library. Everything happens on your site.

Installation

  1. Upload the designed2use-convert-to-webp folder to /wp-content/plugins/, or install
    through Plugins → Add New.
  2. Activate the plugin through the Plugins screen.
  3. Go to Settings → Convert to WebP/AVIF, choose your output format, quality, and maximum
    edge (sensible defaults are set for you).
  4. Upload an image as usual — it’s stored in the modern format automatically.
  5. To convert your existing library, open Media → Convert Existing and click
    Convert existing images.

Frequently asked questions

Does it send my images to a cloud service?

No. Unlike many optimizers, this plugin does all conversion on your own server using WordPress’s built-in image editor. There are no external requests, accounts, or quotas.

Can I undo a conversion?

Yes — as long as the original is still on disk. Bulk conversion always keeps originals, and uploads keep theirs when Keep original file is enabled. Use Restore all to originals on the Tools page, the Restore original row action on any converted image, or the Media-list bulk action for several at once. Restore deletes the converted files and puts the attachment back to its original file, mime type, and thumbnails. Uploads that replaced their original (the default) cannot be undone.

WebP or AVIF — which should I choose?

WebP has the broadest browser and host support and is the default. AVIF produces smaller files and is offered when your server’s image library can write it; if you select AVIF on a server that can’t, the plugin safely falls back to WebP.

Does it convert images already in my Media Library?

Yes — that’s what Media → Convert Existing is for. It processes JPG/PNG attachments in batches with a progress bar and updates the savings dashboard as it goes.

Will my originals be deleted?

Bulk conversion never deletes originals — that’s what makes restore possible. For new uploads, the original is replaced by default; turn on Keep original file to keep both, which is also what makes an upload restorable later.

Does it work on shared hosting?

Yes, as long as the server’s image library can write the chosen format — the Imagick PHP extension, or GD with WebP/AVIF support. If it can’t, the plugin shows a notice and leaves your images untouched.

Can developers customise the conversion?

Yes. Both upload and bulk conversion go through the same two hooks: d2ucw_convert_args (filter) — change quality, max_edge, or mime + ext for a single image. Receives $opts and the source file path. d2ucw_before_save (action) — runs after rotation and resizing, just before saving. Receives the WP_Image_Editor, the source path, the output path and the output mime type.

Changelog

Fixes phone-camera portrait photos appearing sideways, stops WordPress re-scaling converted images to "-scaled", and resizes WebP/AVIF uploads to your max edge.

1.0.2

  • Fix: portrait photos taken with a phone camera (e.g. the “Take photo” upload option) are no
    longer saved sideways. The photo’s EXIF orientation is now applied before converting to
    WebP/AVIF.
  • Fix: with “Max longest edge” set to 0 or above 2560px, converted images were resized a
    second time by WordPress’s “big image” scaling and renamed to “-scaled”. The plugin’s
    max-edge setting now applies on its own, for uploads and bulk conversion.
  • New: WebP and AVIF uploads are resized to the max longest edge (format and filename kept)
    instead of being scaled by WordPress to 2560px with a “-scaled” suffix. Can be turned off
    under “Convert these formats”.
  • New: developer hooks d2ucw_convert_args and d2ucw_before_save for customising
    conversion without editing plugin files.

1.0.1

  • WordPress 7.1 compatibility: while upload conversion is enabled, WordPress 7.1’s in-browser
    image processing is switched off, so each upload is resized and converted once, on your
    server, exactly as on earlier WordPress versions (instead of being compressed in the
    browser and then again by the plugin).
  • Tested up to WordPress 7.1.

1.0.0

  • Initial release: private, on-server conversion of uploads and existing media to WebP or
    AVIF; resize-to-max-edge; convert and restore from the Media Library (row actions and bulk
    actions); one-click restore of a single image or the whole library — including uploads kept
    with “Keep original file”; and a local savings dashboard. No external services.

Full changelog on WordPress.org →

Screenshots

Settings — output format (WebP/AVIF), quality, maximum edge, and format options.
Settings — output format (WebP/AVIF), quality, maximum edge, and format options.
Media -> Convert Existing — savings dashboard, batch converter, and restore controls.
Media -> Convert Existing — savings dashboard, batch converter, and restore controls.
Media -> Convert/Restore single image from media library.
Media -> Convert/Restore single image from media library.

For developers

Is this your plugin? Show off the numbers.

Add a live badge to your site, docs or GitHub README. It updates on its own — no account needed.

Active installs badge Rating badge Health score badge

Best Designed2Use Convert to WebP/… alternatives

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FAQ

Designed2Use Convert to WebP/AVIF: quick answers

Straight answers, pulled from live WordPress.org data.

Live data from WordPress.org · checked Sep 28, 2026

Is Designed2Use Convert to WebP/AV… free?

Yes. Designed2Use Convert to WebP/AV… is free to download and use from the official WordPress.org plugin directory.

Is Designed2Use Convert to WebP/AV… safe to use in 2026?

Designed2Use Convert to WebP/AV… is a solid plugin choice in 2026, with a few things worth checking first. It runs on 10+ sites, is rated 5/5 and was last updated 1 week ago, and scores 77/100 on our health check.

How many websites use Designed2Use Convert to WebP/AV…?

Designed2Use Convert to WebP/AV… is active on 10+ WordPress websites and has been downloaded 260 times since it launched in July 2026. It was downloaded 150 times in the last 30 days.

Does Designed2Use Convert to WebP/AV… work with WordPress 7.1?

Yes. The developer has tested Designed2Use Convert to WebP/AV… up to WordPress 7.1.2, the latest release. It requires WordPress 6.0 or newer.

What PHP version does Designed2Use Convert to WebP/AV… need?

Designed2Use Convert to WebP/AV… requires PHP 7.4 or higher. Most hosts run PHP 8.x today, so it works on any modern WordPress hosting.

When was Designed2Use Convert to WebP/AV… last updated?

The latest version, 1.0.2, was released on September 18, 2026 (1 week ago).

Who makes Designed2Use Convert to WebP/AV…?

Designed2Use Convert to WebP/AV… is developed and maintained by Designed 2 Use.

What are the best alternatives to Designed2Use Convert to WebP/AV…?

The most popular alternatives to Designed2Use Convert to WebP/AV… are Optimole (200K+ installs), Modern Image Formats (100K+ installs) and Robin Image Optimizer (100K+ installs).

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