Call to Action
Displays the most relevant Call to Action in your sidebar based on the content of the page.
Consider an alternative
Call to Action shows warning signs in 2026 — compare the alternatives below before installing. It runs on 30+ sites, is rated 3/5 and was last updated 13 years ago, and scores 25/100 on our health check.
- Small user base (30+ active installs)
- Very few reviews so far
- No update in 13 years
- Only tested up to WordPress 3.5 (latest is 7.1)
How does it stack up?
Side-by-side on installs, updates, ratings & support
Daily downloads
Download spikes usually follow a new release — each site that auto-updates counts as a download.
Rankings
Where Call to Action stands todayWordPress.org search rankings
Live position in the plugin search, top 100| Keyword | Position |
|---|---|
| call to action | >100 |
| content sidebar | >100 |
| marketing | >100 |
| promote | >100 |
| widget | >100 |
Version adoption
Share of active sites per release.
Rating breakdown
★★★★★★★★★★ 3 from 2 reviews
About Call to Action
From the official readme · v1.3Description
Displays the most relevant Call to Action in your sidebar based on the content of the page.
Calls to action are displayed randomly based on the category they are assigned to. If no category is assigned to a Call to Action then that action will display on pages with no categories.
The plugin also displays impressions and clicks.
Installation
- Upload the ‘call-to-action’ folder to the ‘/wp-content/plugins/’ directory
- Activate the plugin through the ‘Plugins’ menu in WordPress
- Add new Actions and assign them categories to display within
- Drag the Call to Action widget to your sidebar or use the shortcode [ctaw] within your posts/pages
Changelog
The current version is 1.3 (2013.04.30)
1.3 (2013.04.30)
- Added custom meta box to choose which templates to display CTA on
1.2 (2010.12.06)
- Added screenshots
1.1 (2010.12.06)
- Added directions
1.0
- Plugin released
Screenshots
For developers
Is this your plugin? Show off the numbers.
Add a live badge to your site, docs or GitHub README. It updates on its own — no account needed.
Best Call to Action alternatives
All call to action plugins →
FAQ
Call to Action: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 15, 2026
Is Call to Action free?
Yes. Call to Action is free to download and use from the official WordPress.org plugin directory.
Is Call to Action safe to use in 2026?
Call to Action shows warning signs in 2026 — compare the alternatives below before installing. It runs on 30+ sites, is rated 3/5 and was last updated 13 years ago, and scores 25/100 on our health check.
How many websites use Call to Action?
Call to Action is active on 30+ WordPress websites and has been downloaded 9,036 times since it launched in December 2010. It was downloaded 64 times in the last 30 days.
Does Call to Action work with WordPress 7.1?
Call to Action is officially tested up to WordPress 3.5.2, while the latest release is 7.1.3. It may still work, but try it on a staging site first.
When was Call to Action last updated?
The latest version, 1.3, was released on April 30, 2013 (13 years ago).
Who makes Call to Action?
Call to Action is developed and maintained by Jon Bishop.
What are the best alternatives to Call to Action?
The most popular alternatives to Call to Action are Boxzilla (20K+ installs), Simple Side Tab (10K+ installs) and Mobile Contact Bar (9K+ installs).
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