Awin – Advertiser Tracking for WooCommerce
Awin is a global affiliate network with over 200,000 contributing publishers and 29,500 advertisers, connecting customers with brands in over 180 countries around the globe. The Awin Tracking extension allows for…
Use with caution
Awin works, but test it on a staging site before relying on it in 2026. It runs on 1K+ sites, is rated 3/5 and was last updated 2 months ago, and scores 55/100 on our health check.
- Low rating so far — 3/5 from only 3 reviews
- Only tested up to WordPress 6.8 (latest is 7.1)
How does it stack up?
Side-by-side on installs, updates, ratings & supportDaily downloads
Download spikes usually follow a new release — each site that auto-updates counts as a download.
Rankings
Where Awin stands todayWordPress.org search rankings
Live position in the plugin search, top 100| Keyword | Position |
|---|---|
| advertiser | #1 |
| affiliate | >100 |
| affiliate window | #11 |
| awin | #1 |
| zanox | #1 |
Version adoption
Share of active sites per release.
Rating breakdown
★★★★★★★★★★ 3 from 3 reviews
About Awin
From the official readme · v2.0.7Description
Awin is a global affiliate network with over 200,000 contributing publishers and 29,500 advertisers, connecting customers with brands in over 180 countries around the globe. The Awin Tracking extension allows for seamless integration of our core Advertiser Tracking Suite within WooCommerce.
About
The extension works by appending our sale attribution technology onto your shop website and populating the relevant dynamic variables required to record conversions for your affiliate programme. Use of the Awin extension will not change the appearance of your e-commerce site.
To use this extension you must have an Awin advertiser account, please contact our sales department for further information if you wish to join as an advertiser. Additional fees apply.
Features
Privacy
For the purpose of attributing sales and commissions to publishers, Awin will process checkout information including the order reference. This data will be sent and processed on the dwin1.com and awin1.com domains. Any queries regarding the processing of this data can be directed to your dedicated integration contact. Please also see our privacy policy.
Installation
- Install the plugin
- Go to settings -> Awin Advertiser Tracking
- Set your Awin Advertiser ID (Provided by your Integration/Account Contact)
- Set the Awin Authorization Bearer token (“OAuth2 Token” in Awin dashboard). You can find this token in the API credentials section of your Awin dashboard.
- Set the Approval Delay (Days). This is used to check if the order status is complete and whether its completed state is greater than the specified number of days.
- Done.
Changelog
2.0.7
- Fix version number mismatch
2.0.6
- Fixed and improved the order query used for Awin validation
2.0.5
- Enhanced Custom Parameter (p6) with dynamic dropdown selection
- Added 11 predefined tracking options: customer data (billing/shipping country, state, city), payment method, shipping method, device type, and customer ID
- Improved admin UI with conditional input field for custom values
2.0.4
- Enhanced UI text with more detailed explanations and examples
2.0.3
- Added support for configurabl custom parameter (p6)
- New admin setting field to configure custom parameter value
- Custom parameter sent in Master Tag, conversion pixel, and server-to-server tracking
- Optional parameter – backward compatible with existing installations
- Follows Awin Custom Parameters specification
2.0.2
- Tested with WordPress 6.8.2
For developers
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Best Awin alternatives
All advertiser plugins →FAQ
Awin: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 16, 2026
Is Awin free?
Yes. Awin is free to download and use from the official WordPress.org plugin directory.
Is Awin safe to use in 2026?
Awin works, but test it on a staging site before relying on it in 2026. It runs on 1K+ sites, is rated 3/5 and was last updated 2 months ago, and scores 55/100 on our health check.
How many websites use Awin?
Awin is active on 1K+ WordPress websites and has been downloaded 44,849 times since it launched in June 2019. It was downloaded 1,684 times in the last 30 days.
Does Awin work with WordPress 7.1?
Awin is officially tested up to WordPress 6.8.11, while the latest release is 7.1.3. It may still work, but try it on a staging site first.
What PHP version does Awin need?
Awin requires PHP 7.3 or higher. Most hosts run PHP 8.x today, so it works on any modern WordPress hosting.
When was Awin last updated?
The latest version, 2.0.7, was released on August 20, 2026 (2 months ago).
Who makes Awin?
Awin is developed and maintained by Awin.
What are the best alternatives to Awin?
The most popular alternatives to Awin are Grow by Tradedoubler (100+ installs), Shoparize Partner (90+ installs) and FlexOffers Conversion Track… (10+ installs).
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