BLACK FRIDAY
Save 59% on PageForge Annual $191/year $485/year
Claim 59% Off →
Awin – Advertiser Tracking for WooCommerce icon
Actively maintained Tested up to 6.8.11 #1 in advertiser

Awin – Advertiser Tracking for WooCommerce

Awin is a global affiliate network with over 200,000 contributing publishers and 29,500 advertisers, connecting customers with brands in over 180 countries around the globe. The Awin Tracking extension allows for…

Active installs1K+1K+ tier
Downloads · 30d1.7K▼ -41.7% vs prev. 30d
Rating3/53 reviews
Health score55/100Fair
All-time downloads44.8KSince Jun 2019
Support resolved—No recent threads
RequiresWP 3.5PHP 7.3+
Downloads · 7d371▲ +9.4% week over week
Our verdict

Use with caution

Awin works, but test it on a staging site before relying on it in 2026. It runs on 1K+ sites, is rated 3/5 and was last updated 2 months ago, and scores 55/100 on our health check.

  • Low rating so far — 3/5 from only 3 reviews
  • Only tested up to WordPress 6.8 (latest is 7.1)

How does it stack up?

Side-by-side on installs, updates, ratings & support

Daily downloads

80160240Jul 18Aug 31Oct 15
Yesterday92
Daily average (1y)44
Peak day321Aug 20, 2026
Last 12 months15.9K

Download spikes usually follow a new release — each site that auto-updates counts as a download.

Rankings

Where Awin stands today

WordPress.org search rankings

Live position in the plugin search, top 100
KeywordPositionCompeting pluginsCategory
advertiser #1 217 Best advertiser plugins →
affiliate >100 1,867 Best affiliate plugins →
affiliate window #11 254 Best affiliate window plugins →
awin #1 37 Best awin plugins →
zanox #1 7 Best zanox plugins →

Version adoption

Share of active sites per release.

  • 2.088.1%
  • 1.25.7%
  • Other6.2%

Rating breakdown

★★★★★★★★★★ 3 from 3 reviews

  • 5★33.3%
  • 4★0.00%
  • 3★33.3%
  • 2★0.00%
  • 1★33.3%

About Awin

From the official readme · v2.0.7

Description

Awin is a global affiliate network with over 200,000 contributing publishers and 29,500 advertisers, connecting customers with brands in over 180 countries around the globe. The Awin Tracking extension allows for seamless integration of our core Advertiser Tracking Suite within WooCommerce.

About

The extension works by appending our sale attribution technology onto your shop website and populating the relevant dynamic variables required to record conversions for your affiliate programme. Use of the Awin extension will not change the appearance of your e-commerce site.

To use this extension you must have an Awin advertiser account, please contact our sales department for further information if you wish to join as an advertiser. Additional fees apply.

Features

  • Enhanced Sale Attribution Available within the extension is our core tracking technology, which directly feeds into our reporting suite at Awin. These transactions are transparently displayed in the Awin interface. Within this package, we provide accessibility to our MasterTag and Server-to-Server solution which allows for enhanced and accurate conversion tracking.
  • Voucher Code Tracking Voucher/Coupon code tracking is an effective way for advertisers to monitor the vouchers used in a transaction. The data is clearly highlighted to advertisers through the Awin interface and you can choose to accept/decline commission based on the usage of non-compliant voucher codes.
  • MultiCurrency Support The currency used by your customer at checkout will be automatically handled and converted to your invoicing currency on the Awin platform.
  • Product Level Tracking (PLT) PLT enables an advertiser to produce more in-depth reporting where the performance of individual products can easily be measured. Monitor the effectiveness of different product promotions and their impact on consumers’ buying behaviour in the affiliate channel.
  • Privacy

    For the purpose of attributing sales and commissions to publishers, Awin will process checkout information including the order reference. This data will be sent and processed on the dwin1.com and awin1.com domains. Any queries regarding the processing of this data can be directed to your dedicated integration contact. Please also see our privacy policy.

    Installation

    1. Install the plugin
    2. Go to settings -> Awin Advertiser Tracking
    3. Set your Awin Advertiser ID (Provided by your Integration/Account Contact)
    4. Set the Awin Authorization Bearer token (“OAuth2 Token” in Awin dashboard). You can find this token in the API credentials section of your Awin dashboard.
    5. Set the Approval Delay (Days). This is used to check if the order status is complete and whether its completed state is greater than the specified number of days.
    6. Done.

    Changelog

    2.0.7

    • Fix version number mismatch

    2.0.6

    • Fixed and improved the order query used for Awin validation

    2.0.5

    • Enhanced Custom Parameter (p6) with dynamic dropdown selection
    • Added 11 predefined tracking options: customer data (billing/shipping country, state, city), payment method, shipping method, device type, and customer ID
    • Improved admin UI with conditional input field for custom values

    2.0.4

    • Enhanced UI text with more detailed explanations and examples

    2.0.3

    • Added support for configurabl custom parameter (p6)
    • New admin setting field to configure custom parameter value
    • Custom parameter sent in Master Tag, conversion pixel, and server-to-server tracking
    • Optional parameter – backward compatible with existing installations
    • Follows Awin Custom Parameters specification

    2.0.2

    • Tested with WordPress 6.8.2

    Full changelog on WordPress.org →

    For developers

    Is this your plugin? Show off the numbers.

    Add a live badge to your site, docs or GitHub README. It updates on its own — no account needed.

    Active installs badge Rating badge Health score badge

    Best Awin alternatives

    All advertiser plugins →
    Alternatives
    Rank Plugin Active installs Rating Updated Health
    2 Grow by Tradedoubler – Advertiser Plugin for WooCommerce Grow by Tradedoubler – Advertiser Plugin for WooCommerce Grow is an affiliate marketing solution for small businesses and start-ups wanting to… by tradedoubler 100+ ★★★★★★★★★★ 3 (1) 2 years ago 29
    3 Shoparize Partner Shoparize Partner Shoparize Partner Plugin for Woocommerce by shoparize 90+ ★★★★★★★★★★ No reviews 2 years ago 28
    4 FlexOffers Conversion Tracking FlexOffers Conversion Tracking FlexOffers is a recognized leader in performance-based marketing. We employ a “one-roof”… by flexshop 10+ ★★★★★★★★★★ No reviews 8 months ago 38
    5 WP Footer Ad WP Footer Ad WP Footer Ad allows to set up banners (image or text) to be displayed in the footer. by stefandes 10+ ★★★★★★★★★★ No reviews 17 years ago 23
    6 Kw Modern Advertise Kw Modern Advertise Make background images clickable with randomize options and priority displaying option. by leaklords 10+ ★★★★★★★★★★ No reviews 14 years ago 23
    7 NuvemTechnologies Ad Server NuvemTechnologies Ad Server Put your website to make money for you by joaovianna 10+ ★★★★★★★★★★ No reviews 15 years ago 23
    8 Widget Adserver Widget Adserver Rentabiliza tu pagina web en unos minutos con Widget Adserver. Las creatividades apareceran… by dlozano 10+ ★★★★★★★★★★ No reviews 14 years ago 23
    9 Connects – Tracking for WooCommerce Connects – Tracking for WooCommerce About by Connects GmbH 10+ ★★★★★★★★★★ No reviews 5 years ago 23
    10 FuseTwo Conversion Tracking FuseTwo Conversion Tracking Track conversions and synchronize conversion data with the FuseTwo platform. by fusetwo <10 ★★★★★★★★★★ No reviews 2 months ago 55

    FAQ

    Awin: quick answers

    Straight answers, pulled from live WordPress.org data.

    Live data from WordPress.org · checked Oct 16, 2026

    Is Awin free?

    Yes. Awin is free to download and use from the official WordPress.org plugin directory.

    Is Awin safe to use in 2026?

    Awin works, but test it on a staging site before relying on it in 2026. It runs on 1K+ sites, is rated 3/5 and was last updated 2 months ago, and scores 55/100 on our health check.

    How many websites use Awin?

    Awin is active on 1K+ WordPress websites and has been downloaded 44,849 times since it launched in June 2019. It was downloaded 1,684 times in the last 30 days.

    Does Awin work with WordPress 7.1?

    Awin is officially tested up to WordPress 6.8.11, while the latest release is 7.1.3. It may still work, but try it on a staging site first.

    What PHP version does Awin need?

    Awin requires PHP 7.3 or higher. Most hosts run PHP 8.x today, so it works on any modern WordPress hosting.

    When was Awin last updated?

    The latest version, 2.0.7, was released on August 20, 2026 (2 months ago).

    Who makes Awin?

    Awin is developed and maintained by Awin.

    What are the best alternatives to Awin?

    The most popular alternatives to Awin are Grow by Tradedoubler (100+ installs), Shoparize Partner (90+ installs) and FlexOffers Conversion Track… (10+ installs).

    Powered by PageForge

    Want thousands of pages that rank like these? Build them in an afternoon.

    This directory runs on the same engine as PageForge. Turn any spreadsheet, CSV or API into thousands of fast, SEO-ready WordPress pages — with schema, internal links and AI-written copy baked in.

    • CSV, Google Sheets & API data sources
    • AI content, schema & internal links per page
    • Works with Elementor, Gutenberg, Yoast & Rank Math
    • Free on WordPress.org — no credit card
    Sarah is here to help!
    Hi there! 👋 Need help finding what you're looking for?
    Sarah
    Sarah
    Online & Ready to Help
    Hi there! 👋 Need help finding what you're looking for?

    We'll use this to continue our conversation

    Just now ✓ Verified

    Join 500+ SEO Pros Scaling Their Strategy

    Get exclusive programmatic SEO tactics, AI content workflows, and the latest PageForge updates delivered straight to your inbox. Stay ahead of the algorithm.

    We care about your data in our privacy policy.