Head-to-head · September 2026
Optinly vs Smart Popup by Supsystic
Smart Popup by Supsystic comes out ahead, winning 7 of 8 head-to-head checks against Optinly.
Optinly
Optinly is the best goal-based WordPress popup plugin that helps you capture more leads, engage audience and…
Smart Popup by Supsystic
Smart Popup – Targeted WordPress Popups That Convert (Without Annoying Visitors)
| Metric | Optinly | Smart Popup by Supsystic |
|---|---|---|
| Active installs | 700+ | 10K+ |
| Downloads (30 days) | 201 | 2.5K |
| Download trend | +14.2% | -86.7% |
| Rating | 4.3/5 | 4.5/5 |
| Reviews | 16 | 340 |
| Health score | 36/100 | 79/100 |
| Last updated | 2 years ago | 2 months ago |
| Tested up to | WP 6.4.12 | WP 7.0.6 |
| Support resolved | — | — |
| Requires PHP | 7.2+ | 7.4+ |
| First released | Jun 2020 | Jan 2015 |
Daily downloads, last 90 days
OptinlySmart Popup by Supsystic
Choose Optinly if…
You care most about download trend.
- Small user base (700+ active installs)
- No update in 2 years
- Only tested up to WordPress 6.4 (latest is 7.1)
Choose Smart Popup by Supsystic if…
You care most about active installs, downloads (30 days) and rating.
- Proven at scale on 10K+ active sites
- Loved by users — 4.5/5 from 340 reviews
Both compete in: exit-intent popups
FAQ
Optinly vs Smart Popup by Supsystic: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Sep 27, 2026
Which is better, Optinly or Smart Popup by Supsystic?
Smart Popup by Supsystic comes out ahead, winning 7 of 8 head-to-head checks against Optinly. Choose Optinly if you care most about download trend. Choose Smart Popup by Supsystic if you care most about active installs, downloads (30 days) and rating.
Is Optinly more popular than Smart Popup by Supsystic?
Smart Popup by Supsystic is the more popular of the two with 10K+ active installs, compared with 700+ for Optinly.
Can I use Optinly and Smart Popup by Supsystic together?
Both plugins cover exit-intent and popups, so most sites only need one. Running two plugins that do the same job can cause conflicts and slow your site down — pick the one that fits best and remove the other.
Are Optinly and Smart Popup by Supsystic free?
Yes. Both are free to download from the official WordPress.org plugin directory. Either may also offer paid upgrades from its developer.
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