Head-to-head · October 2026
Popup Box vs Smartarget Popup
Popup Box comes out ahead, winning 6 of 7 head-to-head checks against Smartarget Popup.
Popup Box
Popup Box is a flexible WordPress Popup plugin that helps you create different types of popups and modal…
Smartarget Popup
Add Popup window on your website Smartarget Popup Pro Features: Pro version overcomes your limitations with…
| Metric | Popup Box | Smartarget Popup |
|---|---|---|
| Active installs | 50K+ | 20+ |
| Downloads (30 days) | 49.1K | 84 |
| Download trend | -26.4% | -16.8% |
| Rating | 4.6/5 | — |
| Reviews | 82 | 0 |
| Health score | 78/100 | 52/100 |
| Last updated | 6 hours ago | 4 months ago |
| Tested up to | WP 7.1.3 | WP 7.0.0 |
| Support resolved | 0% | — |
| Requires PHP | Any | 5.2.4+ |
| First released | Jun 2018 | Aug 2021 |
Daily downloads, last 90 days
Popup BoxSmartarget Popup
Choose Popup Box if…
You care most about active installs, downloads (30 days) and reviews.
- Proven at scale on 50K+ active sites
- Loved by users — 4.6/5 from 82 reviews
- Actively developed — last update 6 hours ago
- Tested with the latest WordPress (7.1)
Choose Smartarget Popup if…
You care most about download trend.
- Small user base (20+ active installs)
- Very few reviews so far
FAQ
Popup Box vs Smartarget Popup: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 20, 2026
Which is better, Popup Box or Smartarget Popup?
Popup Box comes out ahead, winning 6 of 7 head-to-head checks against Smartarget Popup. Choose Popup Box if you care most about active installs, downloads (30 days) and reviews. Choose Smartarget Popup if you care most about download trend.
Is Popup Box more popular than Smartarget Popup?
Popup Box is the more popular of the two with 50K+ active installs, compared with 20+ for Smartarget Popup.
Can I use Popup Box and Smartarget Popup together?
Both plugins cover pop up and popup, so most sites only need one. Running two plugins that do the same job can cause conflicts and slow your site down — pick the one that fits best and remove the other.
Are Popup Box and Smartarget Popup free?
Yes. Both are free to download from the official WordPress.org plugin directory. Either may also offer paid upgrades from its developer.
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