Head-to-head · October 2026
Advanced Import vs UnfoldWP Import Companion
Advanced Import comes out ahead, winning 6 of 7 head-to-head checks against UnfoldWP Import Companion.
UnfoldWP Import Companion
UnfoldWP Import Companion eases the process of one click importing starter templates for UnfoldWP themes…
| Metric | Advanced Import | UnfoldWP Import Companion |
|---|---|---|
| Active installs | 80K+ | 700+ |
| Downloads (30 days) | 11.4K | 121 |
| Download trend | -17.4% | +5.2% |
| Rating | 4.4/5 | — |
| Reviews | 7 | 0 |
| Health score | 70/100 | 27/100 |
| Last updated | 4 months ago | 2 years ago |
| Tested up to | WP 7.0.6 | WP 6.5.12 |
| Support resolved | — | — |
| Requires PHP | 7.4+ | 5.2+ |
| First released | Sep 2019 | Apr 2022 |
Daily downloads, last 90 days
Advanced ImportUnfoldWP Import Compani…
Choose Advanced Import if…
You care most about active installs, downloads (30 days) and reviews.
- Proven at scale on 80K+ active sites
Choose UnfoldWP Import Companion if…
You care most about download trend.
- Small user base (700+ active installs)
- Very few reviews so far
- No update in 2 years
- Only tested up to WordPress 6.5 (latest is 7.1)
Both compete in: customizer import demo import theme import widget import
FAQ
Advanced Import vs UnfoldWP Import Companion: quick answers
Straight answers, pulled from live WordPress.org data.
Live data from WordPress.org · checked Oct 3, 2026
Which is better, Advanced Import or UnfoldWP Import Companion?
Advanced Import comes out ahead, winning 6 of 7 head-to-head checks against UnfoldWP Import Companion. Choose Advanced Import if you care most about active installs, downloads (30 days) and reviews. Choose UnfoldWP Import Companion if you care most about download trend.
Is Advanced Import more popular than UnfoldWP Import Companion?
Advanced Import is the more popular of the two with 80K+ active installs, compared with 700+ for UnfoldWP Import Companion.
Can I use Advanced Import and UnfoldWP Import Companion together?
Both plugins cover customizer import, demo import and theme import, so most sites only need one. Running two plugins that do the same job can cause conflicts and slow your site down — pick the one that fits best and remove the other.
Are Advanced Import and UnfoldWP Import Companion free?
Yes. Both are free to download from the official WordPress.org plugin directory. Either may also offer paid upgrades from its developer.
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